Brands
 

Posts Tagged ‘Technology’

Technology an important part of Agrishow 2015

By Rafael Antonio Costa

For the first time in 22 editions, Agrishow – one of the world’s largest and most comprehensive agricultural technology trade shows – saw a decline in total sales volume over the previous year (1.8 billion in business). According to show organizers, high interest rates and political/economic uncertainty were responsible for the loss of business. Yet despite the downturn, the show was still exciting for AGCO customers, with two AGCO brands (Massey Ferguson and Valtra) bringing new launches to the show:

Valtra

  • Sugar Cane Harvester (BE1035e)
  • New rotary combine class 6 (BC6800)

Massey Ferguson:

  • New rotary combine class 6 (BC6800)
  • Planter Fertilizer (MF 700 CS)
Inside the “war room” at the AGCO Ribeirão factory

Inside the “war room” at the AGCO Ribeirão factory

Technology played an important role at both stands, especially at Valtra for the new sugar cane harvester launch, including:

  • Automatic guidance through Auto-GuideTM 3000 – critical to a sugar cane harvesting operation, and comes standard.
  • AgCommand® – also comes standard, and enables dealers to monitor the sugar cane harvesters for their customers (with their permission).

The new harvesting machines will have a tracking service included as part of the AgCommand technology, which will allow the AGCO Ribeirão factory to better support the first machines in the field and ensure our customers have the machines working at the maximum efficiency possible – a key component of the Fuse strategy.

Inside the “war room” at the AGCO Ribeirão factory

Inside the “war room” at the AGCO Ribeirão factory

A “war room” was assembled at the factory site to support the 35 machines forecasted to be produced this year. In the war room, specialists track the status of the sugar cane harvesters sold with AgCommand® installed. The room counts on a 42’’ TV and a workbench with the Auto-GuideTM 3000 system installed, to speed and facilitate technical support.

 

To see photos from Agrishow 2015, visit our Facebook album.

To learn more about Fuse, visit http://www.agcotechnologies.com/.

 

Rafael Antonio Costa is a Product Marketing Manager for AGCO’s Advanced Technology Solutions group in South America. He is based in Mogi das Cruzes, Sao Paulo.

 

AGCO Australia hosts the Next Generation of Agriculture Leaders

As innovation in precision farming becomes increasingly important to Australian and New Zealand farming practices, the latest innovations in guidance technology are vital in any young graduate’s university curriculum.

With Fuse Technologies at the forefront of this innovation, AGCO Australia recently played host to a group of Bachelor of Business (Agribusiness) students from Geelong’s Marcus Oldham College.

Students were taken through a detailed information session by Advanced Technologies Product Manager Jeremy Duniam, followed by a question and answer session and a chance to take a closer look at some of the other exciting AGCO products.

Marcus-Oldham Fuse Technologies

Marcus Oldham students during their Fuse Technologies presentation.

 

Accompanying the students, Senior Lecturer Des Umbers said that it was vital graduates are exposed to advancements in on and off farm technologies to prepare them for best practice farming methods.

“Agribusiness courses can’t afford to have students graduate without an understanding of the latest technologies and innovations. It will help them in the future if they intend to work at large corporate farms or their own operations as well as help the older generation of farmers adapt,” says Des Umbers

Attending the visit was Marcus Oldham student Alex Baum already has a strong interest in precision farming. His family operates an 18,000 acre property in Western Australia and applies no-till “tram lining”  to help reduce input costs and make fertiliser application more efficient.

“I am passionate about precision farming, it is really important on the farm as we try to save on inputs where we can. We need to add significant amounts of fertilizer – reducing those costs with efficient application is really important,” says Alex Baum.

AGCO Broad Acre manager Fergal Meehan was impressed by the quality of the student group and their positive attitude, seeing a bright future for the next generation of farm managers, contractors and consultants.

“It is great to see such an enthusiastic group embarking on a career in agriculture keen to learn about exciting advancements in precision farming. It was also a great opportunity for AGCO to showcase our industry leading technology to the next generation of agriculture leaders,” says Fergal Meehan.

IMG_9174_SM

Marcus Oldham College students visit AGCO Australia

 

 

 

 

 

It’s Your Farm and Your Data: AGCO’s Data Management Approach

By Carla Gasparin

Partnerships through connectivity solutions, and utilizing industry standards, are key enablers for today’s farmers. With Fuse®, AGCO is pioneering an open approach to precision farming built on adherence to industry data standards and a growing list of partnerships. Fuse is AGCO’s precision farming and precision machine management strategy that allows farmers freedom and flexibility in their choices of machinery, farm management and agronomy software, and service providers – while providing unique solutions for managing their valuable data.Data Management

A rapidly growing area of machine technology is remote connectivity, with solutions integrated into products that communicate equipment performance information and wirelessly send agronomic (task) information from the field to the office and from the office to the field. In order to preplan, manage and analyze agronomic data, AGCO offers the wireless transfer of task data from the machine terminal to the office computer through a unique data pipe, separate from raw machine data. AGCO recognizes and respects customers’ data privacy rights and acknowledges that all equipment and crop data generated during a grower’s operation belongs to the grower. An AGCO customer can choose between task and fleet management products and data paths to wirelessly transfer operational information:

  • AgCommand®, AGCO’s telematic machine and fleet monitoring system, captures and wirelessly transfers equipment status, location and performance data to a unique user interface used by farmers and AGCO dealers to provide machine optimization, performance monitoring and machine uptime. Customers and dealers can access data through the AgCommand website and app on an iOS smart device. Telemetry focuses on keeping equipment in the field and ensuring the machine is optimized for the best performance. Focusing on minimizing downtime, AGCO uses technology to make sure farm equipment is not only continually moving, but also running optimized. Products that are never idle and providing the current status is the target. We develop solutions that help farmers to understand where his/her pieces of equipment are, and let him/her knows what operations it is doing.
  • Task data management is possible with a wide selection of AGCO’s partner Farm Management Information Systems including FarmWorks, Claas Agrocom Net, Helm, BASF and Land-Data Eurosoft AgrarOffice. Since 2010 the VarioDoc/TaskDoc offering from AGCO has been based on the ISO 11783-10 standard. AGCO’s task management solutions include wireless transfer of crop data in the form of work orders and work records. This can be done through an exchange server directly from a machine terminal through cellular connection or Bluetooth. AGCO is not locked into a single service provider or FMIS. We are the connectivity partner between the farmers and service providers, so our customers are free to choose which trusted advisors he/she wants to work with. It is important we offer capabilities that link service providers with our customers, more specifically to business data and field operations. It is important to respect customers’ choices, and let them to choose their service providers.

We in AGCO recognize that task and fleet management data are important information that should be handled differently. We want to make sure the farmers are connected to each step of the crop cycle, and also connected to AGCO dealers and service providers. The data collected in one operation can be used to create information that will be used in the next operation, from planning and planting, to growing, harvesting and storage. Fuse Technologies address each step of the growing cycle, focusing on adding new technologies on all AGCO equipment.

To learn more about the Fuse data privacy policy, visit http://www.agcotechnologies.com/about-fuse/data-privacy/.

 

Carla Gasparin is a Manager for AGCO’s Advanced Technology Solutions group, working in  Product Management for Global Off-board Technologies for Fuse Technologies.

AGCO Celebrates 25 Years of History, Hundreds of Years of Experience

AGCO commenced celebrating its 25th year this week at the SIMA Paris International Agri-Business Show, where visitors learned not only about the company’s past achievements, but also the principles that will help shape the equipment industry for the next 25 years.

“As a company focused entirely on agriculture, and as a global business selling and supporting products in more than 140 countries, we’re acutely aware of our responsibility to help farmers everywhere meet the productivity challenges of the future,” said Gary L. Collar, senior vice president, general manager of Asia Pacific.SIMA AGCO

AGCO is deliberately evolving from being a provider of machines and structures to being a provider of total solutions. Total farming solutions that provide more productivity, efficiency and analytical insight are achieved by using the power of modern technology to create networks in systems that in the past were collections of separate components.

“We plan to be the best in the industry at helping farmers meet the food needs of a growing population,” said Dr. Rob Smith, senior vice president and general manager of Europe, Africa and Middle East. “Increased grain production is a very large part of this. Also very important is the long-lasting and widespread shift toward more protein-heavy diets containing more meat, milk and eggs.”
AGCO is uniquely equipped to serve the world’s farmers. AGCO can plant and harvest grains with its well-known tractors, harvesters and implements. And AGCO can help preserve and protect the grain worldwide in GSI storage and handling systems. AGCO products also assist in the harvest of hay, forages and other livestock feed crops necessary to produce the additional meat, milk and eggs global consumers are demanding. And through GSI, AGCO provides the feeding, watering and livestock production systems needed to produce the desired protein much more efficiently.

During its first 25 years, AGCO was not content to compete primarily in the most developed markets and, therefore, has become an aggressive leader in emerging markets.

For additional coverage on AGCO’s presence at SIMA, please visit sima.agcocorp.com.

 

Agricultural industry certification for MF Datatronic 4 CCD console

In the continuing quest for total connectivity across all farm operations, Massey Ferguson, has announced a software upgrade making functionalities of its tractor Datatronic 4 Control Centre Display (CCD) console fully-compliant with the latest agricultural industry standards.

The in-cab CCD console has been certified to conform to the TC-SC and TC-Bas functionalities of the Agricultural Industry Electronics Foundation (AEF). This means that when connecting the tractor to an ISOBUS implement with the same AEF certifications, those functionalities will work from the tractor terminal to control the implement.

blog_datatronic

The certification will apply to new MF tractors fitted with Datatronic 4 from May 2015. It will be possible to upgrade existing tractors equipped with Datatronic 4 to the AEF standard via the MF dealer network.

Massey Ferguson’s industry-leading CCD puts the operator in total command of the tractor, enabling a whole raft of operations to be monitored, logged, programmed, memorised and played back. The Task Controller function within the CCD allows the operator to set up specific ‘jobs’ on the farm and then to record the data for each job. Exporting the data permits full analysis in the farm office or alternatively, jobs can be set up in the office and imported into the tractor console. The CCD’s Section Control function interfaces with farm implements. It enables sections of an implement such as a spreader or sprayer to be switched on and off to ensure inputs are only applied in desired areas and are not put down in areas which have already been covered

Commenting, Campbell Scott, Massey Ferguson Director Sales Engineering and Brand Development said:  “We are committed to ensuring that MF tractors fit perfectly into a ‘whole farm’ mechanisation system – from the field to the farm office and the dealer workshop. At the same time, we want our customers to make full use of the capability that our highly-efficient machines provide. Farmers of the future will increasingly adopt farm management tools that make their operations leaner and we must make sure that agricultural machinery is part of this equation.”

Join Us on Twitter