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Posts Tagged ‘Technology’

Training Days for the Fuse® Contact Center

By Jacob  Bates

6:00 AM: The alarm goes off for the first time.

6:45 AM: The alarm goes off for the fifth time.

8:07 AM: You find yourself in your classroom seat dreading the lecture you are about to receive, hoping that this isn’t the long awaited PowerPoint presentation that will lead to your demise.

9:24 AM: You find yourself slowly nodding off for your morning nap, the monotonous voice of your instructor providing a soothing tone that seems to induce a state of tranquility.

We all have fond memories of our mornings spent in the classroom from a young age, listening to the dull lectures where teachers and professors would dictate their intellectual knowledge to the students. (Well, maybe we tried to forget those parts.) But what we do remember are the exciting times when we got to actively engage in our learning and apply those seemingly boring theories in a hands-on environment. Those powerful learning opportunities allowed us to make use of intellectual concepts in a real world setting. In many cases the learning – or even the mistakes – that ensued was what stuck with us moving forward into our adult lives.

Fuse Contact Center Training 2

Fuse Contact Center agents get out of the classroom for interactive experiences in the field.

As adult learners, our learning process really isn’t much different than that of our youth. Recognizing these important educational concepts has helped AGCO’s Global Advanced Technology Solutions (ATS) Training team and other supporters within AGCO develop and implement a top-notch training platform for the agents at the Fuse® Contact Center. The Fuse Contact Center provides setup, calibration and operation assistance for customers using AGCO’s technology products. From the time an agent starts their role with the Fuse Contact Center, they are continuously educated. This begins with a solid foundation in the principles of Fuse Technologies products, AGCO’s machine and implements portfolio, and formal training in customer service skills.

Once this foundation has been laid, the agents take part in intensive field training activities where they have the opportunity to apply the concepts they’ve been learning in a real farming environment. As agents mature in their roles and areas of specialty within the group, the training continues to more advanced levels, allowing them to grow into the “expert” role for certain products that are supported. Back at the Fuse Contact Center the technologically advanced simulation systems allow the agents to maintain their skill level and provide the best support for customer calls.

Providing training in the field setting has been extremely rewarding. The constant level of enthusiasm and dedication that the agents show for Fuse Technologies is outstanding! They are always ready and excited to learn and apply new skills. This passion and product expertise has translated into world class customer service supporting operational, setup and calibration needs of customers using AGCO’s Fuse Technologies products – real people with real solutions, in real-time.

 

Jacob Bates is a Manager for AGCO’s Advanced Technology Solutions group, focusing on Global Service Training for Fuse Technologies. To learn more about the Fuse Contact Center, visit the Fuse website.

 

The Role of Precision Farming in Meeting the 2050 Food Challenge

By Amanda Wemette

Several recent news stories have highlighted a sobering statistic that global food production must increase 50-70 percent by the year 2050 to feed a projected population of 9 billion people[1]. From tech firms and tech investment firms, to governments and a recent book entitled The End of Plenty, the public is beginning to rally behind an issue long familiar to those in the agriculture industry – we must do more with the land we have.

We must do more with the land we have. Source: 2013 Iron Solutions, Inc.

We must do more with the land we have. Source: 2013 Iron Solutions, Inc.

 

Around this subject, popular topics often include:

  • The usage of fertilizers
    and pesticides
  • Water usage
    and conservation
  • GMOs
  • Organics
  • Big Data
  • And more

 

Yet precision farming technology is often conspicuously absent in these discussions about how technology will help the planet become more productive. Those in the food and fiber production industries know technology plays a critical role in the future of agriculture. Diamond V®, an all-natural animal food manufacturer, cites “…food production must be the world’s new high-tech industry. An estimated 70 percent of the future increases in food production capacity need to come from new and improved agricultural technologies.[2]” A recent study by the Boston Consulting Group also confirms the importance of precision farming for the future of agriculture.

Precision farming technology helps growers maximize productivity and increase uptime. It’s about increasing yields and reducing inputs through careful monitoring and optimization. Companies like AGCO have identified precision agriculture products and services as critical components for business success, and—more importantly—for successfully feeding the world. AGCO reaffirmed this mission with the launch of Fuse® Technologies in 2013.

Trends that will shape crop farming through 2030

Trends that will shape crop farming through 2030 (Click to view larger)

Farm technology today is addressing pressing concerns such as labor shortages and environmental factors.  For example, automatic guidance helps growers reduce overlaps and skips in the field, helps reduce operator fatigue and enables longer working hours. Telemetry and fleet monitoring help farmers optimize their machines and their operation as a whole. Downtime is reduced through logistics coordination and by carefully monitoring machine health. Growers can work smarter, not harder to grow more with what they have.

Guidance and telemetry are just two among many solutions available to farmers today that help them to be more productive. There are numerous solutions currently available, and future capabilities are limitless, especially as Silicon Valley and tech investment firms take notice. AGCO is thinking beyond more traditional opportunities too. The company is a proud partner in the Farm2050 initiative, which is dedicated to advancing the future of food through supporting AgTech entrepreneurs and startups. AGCO is also working to increase agricultural production in previously under-utilized lands, leading with the Future Farm opening in Africa, which includes precision farming offerings.

Advancing precision farming technology not only leads to increased efficiencies – it also leads to increased sustainability by reducing waste. For example, farmers apply fertilizers and pesticides in a purposeful manner based on crop need, instead of uniformly spraying an entire field.

There is no “silver bullet” to solve our agricultural challenges. Precision farming solutions are but one component of a very complex system, and should be included in the broader discussion as the public, the media and the technology sector take an interest in the challenge to feed our world.

 

Amanda Wemette is a digital marketing specialist for AGCO’s Advanced Technology Solutions group, focusing on delivering the Fuse Technologies message to customers, dealers, employees and investors. Connect with Amanda on Twitter @AmandaWemette.

 

[1]  According to the United Nations Food and Agriculture Organization

[2]  http://www.diamondv.com/about/who-we-are/

Fuse® Technologies at the Future Farm opening in Zambia

By Dr. Bernhard Schmitz

AGCO’s Fuse® Technologies strategy and precision farming products were presented during the recent Future Farm opening in Zambia. Visitors learned about AGCO’s technology offerings that are currently available for the future farm:

  • All technology enabled machines were equipped with Auto-GuideTM
  • All technology enabled machines were equipped with AGCO’s telemetry system, AgCommand®.
  • The open approach of the Fuse strategy was perfectly demonstrated with the presence of Precision Decision next to the Fuse tent. Precision Decision offers services around precision agriculture such as soil sampling.
AGCO’s Fuse<sup>®</sup> Technologies strategy and precision farming products were presented during the recent Future Farm opening in Zambia.

AGCO’s Fuse® Technologies strategy and precision farming products were presented during the recent Future Farm opening in Zambia.

The Future Farm perfectly showcases AGCO’s open approach by exemplifying how different agricultural business partners are brought together to connect and demonstrate the best farming practices for Africa.

To follow the latest updates about the Future Farm, connect with @AGCOcorp on Twitter and follow the hashtags #FutureFarm and #AGCOAfrica.

 

Dr. Bernhard Schmitz is a Commercial Manager for AGCO’s Advanced Technology Solutions group, focusing on Fuse precision farming products for the EAME region.

AGCO engineers from around the globe participate in Plugfest to improve interoperability of precision equipment and data

By Ben Craker

AGCO engineers from around the globe recently participated in the Agricultural Industry Electronics Foundation (AEF) spring Plugfest in Lincoln, Nebraska. The annual event brings together tractor, terminal, and implement manufacturers from around the globe to test compatibility with each other under the ISO11783 standard for agricultural machine communications. Participants at Plugfest bring the terminals and Electronic Control Units (ECU) used in their machinery to test compatibly with other manufacturers. Historically there have been slight differences in interpretation of the ISO11783 standard between companies, sometimes resulting in incompatibilities. The event gives ag equipment manufacturers a chance to test with many different manufactures in one location to identify any issues.

Plugfest 2015

AGCO engineers from around the globe recently participated in the Agricultural Industry Electronics Foundation (AEF) spring Plugfest in Lincoln, Nebraska.

The recent launch of the AEF ISOBUS Database website earlier this year at the SIMA show in France has given additional structure to the ISO11783 standard. Manufacturers that participate in the ISOBUS database must have their software and hardware conformance tested by independent third party test labs to verify adherence to the standards. The overall ISO11783 standard has been broken down into multiple, different functionality tests ranging from universal terminal support to automatic section control and georeferenced data logging. Using the database, farmers are able to select from machinery that has been conformance tested to see what functionalities will work with various different tractor and implement combinations.

In addition to the Plugfest event, several meetings took place during the week. The AEF organization is broken up into multiple different working groups, each with their own teams focused on specific projects. The working groups are composed of members from many different manufactures from all over the world; the event gives them an opportunity to meet face to face and work on their areas of focus. This year also saw a meeting between the AEF working group focused on Farm Management Information System (FMIS) communication and the AgGateway SPADE and ADAPT teams. The two groups identified areas where they can collaborate – minimizing the duplication of effort – while working toward better communication between manufactures to simplify the process of moving farmers’ data between different machines and software.

AGCO’s involvement in organizations like AgGateway and AEF and participation at events like Plugfest are examples of the Fuse® Technologies open approach and mixed fleet focus. These groups are continuously working so that precision farming technology will be easier to use when a grower has multiple brands of equipment. The work done by engineers and other personnel from AGCO and other companies moves the entire industry forward toward a goal of interoperability of precision equipment and data.

 

Ben Craker is a Manager for AGCO’s Advanced Technology Solutions group, focusing on Global Partnerships and Standards for Fuse Technologies. Connect with Ben on Twitter @crakerb.

Klaus and Massey Ferguson – a Perfect Match

 MF7615 Series surpasses New Zealand Dairy farmer and contractor’s expectations for hedge mulching business.

MF7615 series Contractor NZ

Contractor and dairy farmer Robert Klaus has great partnerships.

The first is with his wife Sharon who loves her cows and runs the dairy farm. The second is with Massey Ferguson, and their MF7615 tractor, the backbone of  Robert’s hedge-cutting business.

Robert and Sharon bought their first dairy farm near Matamata. They’d been share milking for seven years, working up to managing a 500-cow herd. Now they have their own property where they milk 150 cows on 52 effective hectares.

It’s a small farm and dairy payouts are looking questionable for this coming season, so it is good Robert has his contracting sideline. Besides he loves machinery.

“I’d been working for a mate who owns a contracting business for the last eight years and I wanted to do something myself. Sharon enjoys milking, and I could see a gap in the market mulching barberry hedges.”

Robert looked at second-hand cutters but couldn’t find anything good enough so he had the local engineers design and build one for him. It’s like a giant mower tilted on its side with two big blades, and a shroud around it. It mulches the hedges and leaves everything tidy.

Robert got the Massey Ferguson 7615 in December from Matamata tractors.

“I needed a six-cylinder machine with a long wheel base because the hedge-cutter is mid-mounted. I got the Dyna-VT variable transmission as it goes down to 0.3 kph. I use it in foot mode. I just take my foot off and it stops. I hardly ever use the brake or clutch. It’s like driving a big forklift.”

The hedge cutter runs off the tractor’s hydraulics and all the operations for the rams on the cutter are controlled from the factory joystick in the cab.

“I saved a lot of money, as I didn’t have to fit an after-market joystick,” Robert says.

The joystick also has a forward/reverse button so he doesn’t have to move his hand during operations. He can constantly look at where he’s going and what the mulcher is doing.

The cutter is mounted on the left side of the tractor, and Robert says it is “a piece of cake getting in and out the right door. In some other brands it was just about impossible to get out.”

There are dual wheels on the cutter side to help balance the weight of the machine.

“I’ve got a bigger footprint on the left side, which makes it more stable. Otherwise, if I hit a hole the cutter would drop when I’m trying to keep the hedge straight.”

He doesn’t fit duals on the right side, as it would make the tractor too wide to get through gateways.

MF7615-Contractor-NZ505x265

The MF 7615 produces 150hp from a Tier 4a AGCO Power SCR engine, which uses AdBlue to minimise toxic emissions.

“It’s no problem. I fill AdBlue every third tank of diesel. It’s got a gauge telling me when its low, and I always keep a bit on hand.”

He says anyone can jump in and drive the tractor. “It’s what I like about them. “They’ve got all the technology but it’s user-friendly. Everything is simply laid out.”

The cab also meets with his approval.

“It’s awesome – comfortable and really quiet. That stood out when I first drove it. People ring me and ask what I’m doing because they can’t even hear the hedge-cutter working.”

Robert says the serviceability is also good. “You don’t have to pop the bonnet to check the oil. And if you need to blow out the radiator, it’s right there and easy to get at.”

The MF 7615 is available in three different specifications: Essential, Efficient and Exclusive. Robert got the Efficient.

He’s had great service from Matamata Tractors.

“When we were building the hedge-cutter they helped the engineer to shift the diesel, hydraulic and AdBlue tanks, and nothing was ever a problem.”

This isn’t Robert and Sharon’s first dealing with Massey Ferguson tractors. They also run a MF5460.

They’ve had the MF 5460 for four years. It’s 120hp with a Dyna-4 transmission.

“I always liked Fergies and Matamata Tractors did a good deal I couldn’t pass up. I just like the tractor. It’s got everything we need but is still basic to operate,” Robert says.

“It’s really reliable and nothing has gone wrong with it. On the big farm it pulled the silage wagon. Now it has an auger bucket for feeding out on a pad. It also does the mowing and all the farm work.

He says both the Fergies are very quiet tractors, with everything well laid out, at your fingertips.

 

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