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AGCO Brands Win Big at SIMA 2015

This year’s SIMA Paris International Agri Business Show was a triumph for AGCO’s core brands. Massey Ferguson debuted two new tractors and showcased the MF 5610 tractor that journeyed to the South Pole. Challenger’s MT775E was the winner of the “Machine of the Year XXL” award. The new Fendt 300 Vario was named “Machine of the Year” in the category for tractors below 150 hp. And the new Valtra T Series won the “Machine of the Year” award in the 180–280 hp category.

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SIMA is one of the largest indoor agricultural industry shows in the world. This year, the event focused on a theme of “Innovation First!” and brought together 1,700 companies from 42 countries with an emphasis on three key topics: people and territories, equipment and crops.

AGCO embraced innovations in communication by sharing this year’s SIMA experience through social media. Those who weren’t able to attend the show could follow the #AGCO25 hashtag on Twitter and Instagram, and additional news and videos can be found on the company’s social media portal created specifically for the event.

AGCO, now in its 25th year as a global leader in the agriculture industry, had a powerful presence at SIMA as an exhibitor. The company is living the “Innovation First!” concept through its cutting-edge Fuse™ Technologies — a platform that brings together machines, technology products, support, training and dealer services to ensure that farmers’ operations are optimized, coordinated and seamlessly connected through all phases of the crop cycle.

 

AGCO Celebrates 25 Years of History, Hundreds of Years of Experience

AGCO commenced celebrating its 25th year this week at the SIMA Paris International Agri-Business Show, where visitors learned not only about the company’s past achievements, but also the principles that will help shape the equipment industry for the next 25 years.

“As a company focused entirely on agriculture, and as a global business selling and supporting products in more than 140 countries, we’re acutely aware of our responsibility to help farmers everywhere meet the productivity challenges of the future,” said Gary L. Collar, senior vice president, general manager of Asia Pacific.SIMA AGCO

AGCO is deliberately evolving from being a provider of machines and structures to being a provider of total solutions. Total farming solutions that provide more productivity, efficiency and analytical insight are achieved by using the power of modern technology to create networks in systems that in the past were collections of separate components.

“We plan to be the best in the industry at helping farmers meet the food needs of a growing population,” said Dr. Rob Smith, senior vice president and general manager of Europe, Africa and Middle East. “Increased grain production is a very large part of this. Also very important is the long-lasting and widespread shift toward more protein-heavy diets containing more meat, milk and eggs.”
AGCO is uniquely equipped to serve the world’s farmers. AGCO can plant and harvest grains with its well-known tractors, harvesters and implements. And AGCO can help preserve and protect the grain worldwide in GSI storage and handling systems. AGCO products also assist in the harvest of hay, forages and other livestock feed crops necessary to produce the additional meat, milk and eggs global consumers are demanding. And through GSI, AGCO provides the feeding, watering and livestock production systems needed to produce the desired protein much more efficiently.

During its first 25 years, AGCO was not content to compete primarily in the most developed markets and, therefore, has become an aggressive leader in emerging markets.

For additional coverage on AGCO’s presence at SIMA, please visit sima.agcocorp.com.

 

Stylish and functional updates for MF 3600

Massey Ferguson is to update the MF 3600 range in both its Standard and Specialised formats. This will bring the range in line with the current Massey Ferguson styling, and also incorporate a number of new features which have been developed in order to meet the needs of the market.

The tractors from 69-102hp have proved extremely popular on livestock and mixed farms, and in their specialised format, for vineyards, fruit farms and growers of vegetables, salads and other specialist crops.

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Rear linkage lift capacity has been increased to maximum of 3 tonnes, allowing a wider range of implements to be operated.

Steering angle has been increased as a result of redesigning the front support on the Specialised models, and is now up to 40.5 deg on the MF 3600GE version, offering easier turning in polytunnels and tight vineyard and orchard layouts.

Tractors in the MF 3600 V/S/F/GE ranges will benefit from revised styling to bring their appearance in line with the rest of the Massey Ferguson range and provide the same attractive look.

Updates include a new roof and grey side panels bringing the sleek family styling to these specialised machines. Appearance and functionality is enhanced with new oval bar lights, work and turning lights.

Models in the MF 3600 Standard Range also get the new roof, plus new oval turning and position lights and new mid-working lights.

Inside the cab, new colours and trim have been incorporated to correspond to other Massey Ferguson models.

A new indicator lever improves the control and comfort of operation as it activates seven lighting and alert functions and a battery switch is now specified.

Optional equipment includes a radio with LCD screen, MP3 compatibility via an SD card or USB link and the facility to store favourite stations. Memory back-up protects stored settings in the event of the battery being disconnected.

Production will begin on the new tractors in September 2015 and the updates will be previewed at SIMA.

Campbell Scott, Director, Sales Engineering and MF Brand Development said: “Updating the MF 3600 gives this very popular tractor the true Massey Ferguson family style plus a number of improvements that will make its operation even more user-friendly and efficient.”

New neat and nimble compact tractors from Massey Ferguson

Two new models in the Massey Ferguson MF 1700 Series make their debut at the SIMA Show in Paris, France. Strengthening the company’s position in the compact tractor sector, the 46hp, MF 1747 and 38hp, MF 1740 are available with either a hydrostatic transmission with cab, or in platform versions with a manual transmission.

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The new MF 1700 tractors replace the MF 1540 and MF 1547 models, which have gained an enviable reputation for performance and reliability in a range of agricultural and amenity work. With new features and improvements, the MF 1740 and MF 1747 will further enhance their strong standing for reliability and ease of use.

“These neat and nimble tractors are purpose built for the sector and are packed with useful features that combine productivity and high performance with ease of use,” says Campbell Scott, Director Sales Engineering & Brand Development.

New features include latest design, 2.2 litre, four cylinder engines, a choice of hydrostatic of mechanical transmission as well as high hydraulic capacity to operate modern implements with ease. A two-speed – 540/540E – Independent PTO (IPTO) is equipped with a soft-start function for gentle take-up of the drive.

MF 9305 Xtra extends telehandler choices

Massey Ferguson is to extend its MF 9000 series telehandler range with the introduction of the new MF 9305 Xtra.

The MF 9305 Xtra uses proven technology to offer farmers the ideal mid-size machine with a more compact option for buildings with restricted access.

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With lift capacity of 3000kg and maximum lift height to 5.8m this is a machine that can be used for a wide range of loading tasks. Yet its compact chassis, at just 2.1m wide, and 2.1m tall on 20in wheels and in its low cab format, means that it can easily access traditional buildings for feeding or mucking out duties.

Where height is not an issue, the higher cab and 24in tyres offer maximum ground clearance and visibility.

Powered by a Deutz 3,6l Tier 4i engine delivering 100hp, the MF 9305 has plenty of muscle for demanding tasks such as muck loading, with a two-range hydrostatic transmission giving a top speed of 40kph for efficient transport.

Open centre auxiliary hydraulics offer a punchy 100 l/min, while four electro-hydraulic load sensing spool valves allow the operator to simultaneously use three functions with high precision. Optional boom suspension provides outstanding comfort for all transport applications.

Three semi-automatic selectable steering modes ensure optimum manoeuvrability, and together with the MF 9305’s compact dimensions, boost productivity where space is limited.

The new cab gives a modern look in line with the Massey Ferguson family style: straightforward design that is always focused on the operator. Cab layout features superb ergonomics; controls and instruments are simple to use.

A new multifunction joystick is close to hand and incorporates all the main controls needed for operating the boom and attachments. A digital display screen located on the dashboard shows essential vehicle and loading information.

Smart Handling System (SHS) is a brand new feature that uses the display menu to allow the operator to set the maximum available hydraulic flow for smoother, more accurate loading.

Another innovation is the new ECO mode, operated via a switch in the cab to manage oil flow and engine RPM to reduce fuel consumption.

As an option, front/neutral/reverse controls can be fitted on the left hand side of the steering wheel as well as on the multifunction joystick to the right.

With low operating costs, excellent fuel economy and simple servicing, the MF 9305 Xtra represents a sound investment for progressive mid-size farms, helping to ease a busy workload and increase productivity.

Campbell Scott, Director, Sales Engineering and Massey Ferguson Brand Development said: “This all-new model fits perfectly into the successful MF 9000 range between the MF 9205 and MF 9306 Xtra and gives farmers a highly versatile materials handling solution in the sub-6m bracket, while offering the high levels of specification, equipment and options usually found on larger machines. We expect it to be very popular in the traditional telehandler markets in Europe but believe it will also be of interest in some of our wider Global markets.”

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