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MF 5610 polar tractor lands in Antarctica… and Happy Birthday Massey Ferguson!

The Massey Ferguson tractor set to spearhead an expedition to the South Pole has touched down in the Antarctic.

The ambitious Antarctica2 mission to reach the Pole by tractor is scheduled to depart on its 5000 km journey across the ice this weekend (22/23 November) depending on weather conditions.

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Transported in a IL76 heavy-cargo aircraft, the tractor landed at Novo Runway from Cape Town where it has been undergoing some final preparations for its polar adventure.

“It’s wonderful to see the first pictures of our MF 5610 tractor in Antarctica which will be its place of work for the next few weeks,” says Campbell Scott, Massey Ferguson, Director Sales Engineering and Brand Development. “The arrival of the MF 5610 at this time is highly appropriate as it coincides with the official birth of the Massey Ferguson brand name on 19th November 1957.

“We are really looking forward to the start of the mission and following the progress of the Antarctica2 expedition team as it makes its way to the Geographical South Pole. “

Together with Massey Ferguson which is supplying the tractor,  Antarctica2 has enlisted  the help of leading industry partners including Trelleborg, Castrol, AGCO Finance, AGCO Parts, Fuse Technologies and Mechatrac.

You can follow the team’s challenge every day at www.AntarcticaTwo.com and #BelieveInIt

Neat and nimble compact tractors from Massey Ferguson

Massey Ferguson is strengthening its position in the Compact tractor sector with the launch of two new models at the EIMA Show, Bologna. The 46hp, MF 1747 and 38hp, MF 1740 are available with either a hydrostatic transmission with cab, or in platform versions with a manual transmission.

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MF 1747 HC and 1740 HC models offer a fully hydrostatic transmission and are fitted with a full safety cab as standard. The three-range transmission is controlled electrically and operated by a floor pedal, along with a left-hand shuttle lever, providing fingertip direction changes. A cruise control button allows operators to set the forward speed, which is then maintained automatically.

The MF 1747 A and 1740 A models have a mechanical gearbox and come equipped with a ROPS platform as standard. The gearbox provides 12 forward and 12 reverse speeds, with Synchro reverse shuttle lever.

These versatile tractors meet the exacting demands of agricultural, amenity and horticultural users, offering the power and transmission choice to excel in a wide range of work with the hydraulic flow and control to handle modern implements with ease.

MF 8737 wins Tractor of the Year finalist Award

Massey Ferguson is honoured to receive a Tractor of the Year 2015 finalist Award at the EIMA Show in Bologna, for its powerful MF 8737.

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“Massey Ferguson is always proud when our tractors are nominated by members of the jury, which is made up of experts from leading magazines across Europe,” says Campbell Scott, Director Sales Engineering & Brand Development.

“We are, however, not surprised that the MF 8737 was nominated for Tractor of the Year, because its predecessor the MF 8690, took the title in 2009. This was the first agricultural tractor to employ efficient, maintenance-free selective catalytic reduction (SCR) technology to control exhaust emissions.

“The MF 8737 builds on these very strong foundations, combining well-proven quality with new features to provide even better performance and productivity with outstanding fuel economy.”

The MF 8700 Series tractors are available in two levels of specification – Efficient or  Exclusive – to suit users’ businesses, budget and workload.

MF 6600 Series Wins Silver Award at Cereals 2014, UK

Massey Ferguson is delighted to have been awarded a Silver award for its MF 6600 range of tractors at the inaugural IMMA awards at this year’s Cereals event in Cambridgeshire, England.

The IMMAs are a totally new machinery awards scheme that recognises the best new farm equipment on the market today.

Campbell Scott, Director Sales Engineering and MF Brand Development EAME, and Lindsay Haddon, Advertising and Sales Promotion Manager, Massey Ferguson, UK and Ireland.

Campbell Scott, Director Sales Engineering and MF Brand Development EAME, and Lindsay Haddon, Advertising and Sales Promotion Manager, Massey Ferguson, UK and Ireland.

This new initiative organised by the Cereals Event and supported by the AEA, The Institution of Agricultural Engineers, The Royal Agricultural University and Farmers Weekly, recognises the very best in agricultural engineering.

The independent panel of judges awarded the honours based on the following criteria – Innovation, cost-effectiveness and value.

The judging panel consisted of a number of high profile names from the world of agriculture: Professor Dick Godwin, Harper Adams University (soils and cultivation); Professor Toby Mottram, Royal Agricultural University (robotics); Peter Redman (IAgrE); Prof Paul Miller, NIAB (sprayer expert); Phillip Clappison, Farmers Weekly Contractor of the Year; Roger Lane-Nott (AEA) and David Cousins, Farmers Weekly.

Massey Ferguson submitted their entry back in April, in a comprehensive application that was co-ordinated by Lindsay Haddon, Advertising and Sales Promotion Manager for Massey Ferguson in the UK and Ireland. The package included not only technical information, but supporting collateral such as video, images and customer testimonial.

The MF 6600 award was highlighted by the following closing statement “Ruggedly powerful engines and intelligent design ensure all models in the MF 6600 range have a high power-to-weight ratio for extraordinary all-round machine ability and agility in all applications. The Massey Ferguson DNA clearly runs through the MF 6600 range, with the same familiar, contemporary styling and a presence that makes every Massey Ferguson tractor stand out from the crowd.”

The judging panel clearly agreed!

 

What Can Be Expected From New Milk Market Observatory – Q & A With CEJA

The European Commission launched its new Milk Market Observatory in April. In this month’s regular column from CEJA (European Council of Young Farmers), we asked President, Matteo Bartolini to outline what can be expected from this new body.

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MF: What is the purpose of the Milk Market Observatory (MMO) and what is the background?

MB: It is designed to publicly provide data transparency, complemented by market analysis, short-term outlook reports and regular meetings of an economic board. This will strengthen the Commission’s capacity to monitor the dairy market and help the sector adapt to the new environment once the dairy quota system which has been in place for 30 years is abolished on 31 March 2015.

The Commissioner first initiated the idea for such an observatory at the Milk Conference in September 2013 which featured a number of CEJA young farmers. The conference brought together all stakeholders in the dairy supply chain – from dairy farmers to milk processors and retailers – to discuss the post-quota future of the sector.

MF: How important is the dairy sector in the EU?

MB: Milk is produced in every single EU Member State and, as a single product sector, it is valued at approximately 15% of all EU agricultural output. The EU is a major player in the world dairy market as the leading exporter of many dairy products, in particular, cheeses. For some Member States, it forms a crucial part of the agricultural economy. Total EU milk production was estimated at around 152 million tonnes in 2011 but this is expected to grow as global demand escalates and EU quotas are phased out. It is no secret that dairy quotas can be a contentious issue in Europe and so the only widely supported concrete suggestion of the Dairy Conference was that of the establishment of the Milk Market Observatory.

For the full article, please click here
If you would like to get in touch with Mr. Bartolini or CEJA, email allusers@ceja.eu.

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