Posts Tagged ‘Massey Ferguson’
A visit to Kenya prompts the production of a video to demonstrate the merits of buying genuine AGCO filters and how to spot counterfeit parts.
In March 2014 Jeff Challis, Business Manager, Parts Sales, Africa and Middle East and Pete Winterbottom, Manager, Aftersales Marketing, EAME visited Kenya to meet with our Massey Ferguson distributor FMD and visit some of their key customers. These customers varied from important municipal customers such as Nairobi Airport to owners of large tea and sugar plantations. The purpose of the visit was to discuss the virtues of genuine parts. Jeff demonstrated this by dismantling a genuine filter and comparing key features with a popular spurious filter. From the outside both filters looked the same but Jeff quickly highlighted that underneath this veneer there were some significant differences. Jeff’s demo had such a positive impact that FMD said they wanted to train and equip their own staff to do the same demo when on the road visiting customers. To assist with this, the EAME Aftersales Marketing team produced some practical demo kits including genuine and spurious filters along with flip chart slides. Jeff took the kits back to Kenya and also Sudan in early 2015 to train the local field sales teams to use themselves.
As an aide memoire for the local teams, we filmed Jeff at the Stoneleigh training centre conducting the demo. A group of UK service technicians that were on a training course in an adjacent workshop at time of filming stopped what they were doing because they too were so intrigued to see and hear what Jeff had to say. So much so that we decided to publish the resultant videos on YouTube for all to see.
We’ve created 2 versions of the demo; a 3 minute and 15 minute version which can be watched on YouTube or downloaded from asset bank. We’re now considering the possibility of creating different language versions in order to spread this key message: – When it comes to Parts ‘The Genuine Choice’ is the only choice!’
To learn more about AGCO Parts please visit: http://www.agcocorp.com/parts-service.html.
By Dr. Bernhard Schmitz
AGCO’s Fuse® Technologies strategy and precision farming products were presented during the recent Future Farm opening in Zambia. Visitors learned about AGCO’s technology offerings that are currently available for the future farm:
- All technology enabled machines were equipped with Auto-GuideTM
- All technology enabled machines were equipped with AGCO’s telemetry system, AgCommand®.
- The open approach of the Fuse strategy was perfectly demonstrated with the presence of Precision Decision next to the Fuse tent. Precision Decision offers services around precision agriculture such as soil sampling.
The Future Farm perfectly showcases AGCO’s open approach by exemplifying how different agricultural business partners are brought together to connect and demonstrate the best farming practices for Africa.
To follow the latest updates about the Future Farm, connect with @AGCOcorp on Twitter and follow the hashtags #FutureFarm and #AGCOAfrica.
Dr. Bernhard Schmitz is a Commercial Manager for AGCO’s Advanced Technology Solutions group, focusing on Fuse precision farming products for the EAME region.
MF7615 Series surpasses New Zealand Dairy farmer and contractor’s expectations for hedge mulching business.
Contractor and dairy farmer Robert Klaus has great partnerships.
The first is with his wife Sharon who loves her cows and runs the dairy farm. The second is with Massey Ferguson, and their MF7615 tractor, the backbone of Robert’s hedge-cutting business.
Robert and Sharon bought their first dairy farm near Matamata. They’d been share milking for seven years, working up to managing a 500-cow herd. Now they have their own property where they milk 150 cows on 52 effective hectares.
It’s a small farm and dairy payouts are looking questionable for this coming season, so it is good Robert has his contracting sideline. Besides he loves machinery.
“I’d been working for a mate who owns a contracting business for the last eight years and I wanted to do something myself. Sharon enjoys milking, and I could see a gap in the market mulching barberry hedges.”
Robert looked at second-hand cutters but couldn’t find anything good enough so he had the local engineers design and build one for him. It’s like a giant mower tilted on its side with two big blades, and a shroud around it. It mulches the hedges and leaves everything tidy.
Robert got the Massey Ferguson 7615 in December from Matamata tractors.
“I needed a six-cylinder machine with a long wheel base because the hedge-cutter is mid-mounted. I got the Dyna-VT variable transmission as it goes down to 0.3 kph. I use it in foot mode. I just take my foot off and it stops. I hardly ever use the brake or clutch. It’s like driving a big forklift.”
The hedge cutter runs off the tractor’s hydraulics and all the operations for the rams on the cutter are controlled from the factory joystick in the cab.
“I saved a lot of money, as I didn’t have to fit an after-market joystick,” Robert says.
The joystick also has a forward/reverse button so he doesn’t have to move his hand during operations. He can constantly look at where he’s going and what the mulcher is doing.
The cutter is mounted on the left side of the tractor, and Robert says it is “a piece of cake getting in and out the right door. In some other brands it was just about impossible to get out.”
There are dual wheels on the cutter side to help balance the weight of the machine.
“I’ve got a bigger footprint on the left side, which makes it more stable. Otherwise, if I hit a hole the cutter would drop when I’m trying to keep the hedge straight.”
He doesn’t fit duals on the right side, as it would make the tractor too wide to get through gateways.
The MF 7615 produces 150hp from a Tier 4a AGCO Power SCR engine, which uses AdBlue to minimise toxic emissions.
“It’s no problem. I fill AdBlue every third tank of diesel. It’s got a gauge telling me when its low, and I always keep a bit on hand.”
He says anyone can jump in and drive the tractor. “It’s what I like about them. “They’ve got all the technology but it’s user-friendly. Everything is simply laid out.”
The cab also meets with his approval.
“It’s awesome – comfortable and really quiet. That stood out when I first drove it. People ring me and ask what I’m doing because they can’t even hear the hedge-cutter working.”
Robert says the serviceability is also good. “You don’t have to pop the bonnet to check the oil. And if you need to blow out the radiator, it’s right there and easy to get at.”
The MF 7615 is available in three different specifications: Essential, Efficient and Exclusive. Robert got the Efficient.
He’s had great service from Matamata Tractors.
“When we were building the hedge-cutter they helped the engineer to shift the diesel, hydraulic and AdBlue tanks, and nothing was ever a problem.”
This isn’t Robert and Sharon’s first dealing with Massey Ferguson tractors. They also run a MF5460.
They’ve had the MF 5460 for four years. It’s 120hp with a Dyna-4 transmission.
“I always liked Fergies and Matamata Tractors did a good deal I couldn’t pass up. I just like the tractor. It’s got everything we need but is still basic to operate,” Robert says.
“It’s really reliable and nothing has gone wrong with it. On the big farm it pulled the silage wagon. Now it has an auger bucket for feeding out on a pad. It also does the mowing and all the farm work.
He says both the Fergies are very quiet tractors, with everything well laid out, at your fingertips.
As innovation in precision farming becomes increasingly important to Australian and New Zealand farming practices, the latest innovations in guidance technology are vital in any young graduate’s university curriculum.
With Fuse Technologies at the forefront of this innovation, AGCO Australia recently played host to a group of Bachelor of Business (Agribusiness) students from Geelong’s Marcus Oldham College.
Students were taken through a detailed information session by Advanced Technologies Product Manager Jeremy Duniam, followed by a question and answer session and a chance to take a closer look at some of the other exciting AGCO products.
Accompanying the students, Senior Lecturer Des Umbers said that it was vital graduates are exposed to advancements in on and off farm technologies to prepare them for best practice farming methods.
“Agribusiness courses can’t afford to have students graduate without an understanding of the latest technologies and innovations. It will help them in the future if they intend to work at large corporate farms or their own operations as well as help the older generation of farmers adapt,” says Des Umbers
Attending the visit was Marcus Oldham student Alex Baum already has a strong interest in precision farming. His family operates an 18,000 acre property in Western Australia and applies no-till “tram lining” to help reduce input costs and make fertiliser application more efficient.
“I am passionate about precision farming, it is really important on the farm as we try to save on inputs where we can. We need to add significant amounts of fertilizer – reducing those costs with efficient application is really important,” says Alex Baum.
AGCO Broad Acre manager Fergal Meehan was impressed by the quality of the student group and their positive attitude, seeing a bright future for the next generation of farm managers, contractors and consultants.
“It is great to see such an enthusiastic group embarking on a career in agriculture keen to learn about exciting advancements in precision farming. It was also a great opportunity for AGCO to showcase our industry leading technology to the next generation of agriculture leaders,” says Fergal Meehan.
Nick Green, Operations Director of HIGHWOOD in Dorchester, England, was very pleased to hand over the keys to five Massey Ferguson 7600 series to prominent Dorset contractor Philip Trim of Philip Trim Contractors, Bere Regis.
These tractors are in addition to his current fleet of MF tractors and have replaced an MF 6490 and an MF 8650 to bring him up to date with the latest Massey Ferguson product. This fleet purchase includes two MF 7626s, two 7620s and an MF 7618. Philip has tried other makes, but has a proven faith in MF benefiting from their class leading fuel economy, output, power management, comfort and reliability.
Mr Trim’s extensive fleet of MF tractors is a common sight throughout Dorset, Somerset and Hampshire. Philip celebrated his 25yr anniversary in 2012 and has grown his business from a David Brown 1212 to the size and range of field and road operations that he has now. With shrewd investment in reliable and up to date equipment together with a close working relationship with a loyal customer base, has ensured he has progressed to the efficient and professional company that he has.
Philip Trim said “I have to be comfortable that the product I am buying and the dealer I buy it from is 100%. I cannot afford downtime within my operations and the reliability I receive from the tractors is crucial. Highwood’s Aftersales team do not let me down and was a main consideration in making my decision.” He continues, “The tractors are extremely reliable despite being worked very hard and the massive saving on fuel is important when running a large fleet.”
Highwood has long supported Philip with his MF fleet to keep each tractor at its maximum potential and has shown his faith in the backup of these machines by ordering such a number.
All his tractors benefit from the protection of Massey Ferguson’s excellent MANAGER Extended Warranty program and although little used, is essential to ensure minimum downtime and to give fixed costs with no unexpected bills.
Nick Green, Highwood Operations Director said “We are delighted to continue to supply Philip Trim with Massey Ferguson tractors; a relationship which started in 2006. The excellent range of MF tractor’s we have available coupled with the Highwood’s team dedication to offering a first class service has made it easy for Philip to pledge his business.”