Posts Tagged ‘Fendt’
In the past year, the 820 Vario from Fendt was in demand in Germany like no other model. The 205 hp tractor was the most sold model for the fourth year in a row. Furthermore, Fendt was able to sell the most kW in Germany in 2011 and claims the top position for tractors again.
With 757,492 kW sold (sum of the total power of all registered Fendt tractors) Fendt sold over 90,000 kW more than the second-place manufacturer and with a market share of 23.3 percent, is market leader in Germany. The Fendt tractors sold on the German market last year had an average of 132.8 kW (181 hp). The average of all tractors registered in Germany was 90.2 kW (122.7 hp). “This clearly shows again that Fendt is the partner for enterprise-oriented farmers and contractors,” said Peter-Josef Paffen, Spokesman for the Fendt Management.
The 820 Vario played an important role, since it was the most sold tractor model in Germany for the fourth time. The compact high-horsepower tractor was registered 1,071 times on the German market in the past year – 4,330 times since its market launch in 2006. The 820 Vario was sold more than 10,000 times around the world in just five years and therefore tops the list of the most-sold Vario tractors worldwide. “The successor, the new 700 Vario range, is already a sales hit,” said Peter-Josef Paffen.
As the first person to own a Fendt tractor in Australia, John Holtkamp’s inspirational story reflects the true spirit of the many settlers who paved the way for a new life in the Wimmera region of Victoria.
John Holtkamp arrived in Australia in January 1951 to start a new chapter of his life. Originally from Brieg, Silesia (today Poland) and growing up in Memmingen, Southern Germany, John took the plunge to follow the call of the Wimmera Lutheran Mission and settle into a life of farming.
John soon became a successful farmer on a property located North-East of Murtoa in the Wimmera region. With his first wife of 25 years he raised 4 children and later expanded his enterprise by taking over the farm of his older brother which was adjacent to his land.
It wasn’t until the late ‘70’s that John decided that he needed a new tractor. At the time he was having a discussion with his brother Joerg who was in Germany and working for Fendt at the Marktoberdorf plant. Joerg’s advice for John was – “why don’t you buy the best tractor available, a Fendt Favorit?”
Fendt tractors were not available in Australia at the time, so John embarked on a mission to source the tractor that he believed featured the most advanced technology that would not only suit his farming requirements but also create some interest with other Australian farmers.
In late 1980 John finally placed an order direct on the factory for an 115hp Fendt Favorit 611 LSA and in June 1981 via ship
and rail, the first Fendt tractor arrived on Australian shores.
The new Fendt was an instant hit in the area with John showcasing the state-of-the-art technology and high performance and reliability to local farmers. John was also very proactive in advertising the impressive debut of the new Fendt by placing advertisements on the benefits of the new tractor in the local press.
Realising the potential for the Australian market and how farmers could benefit from one of the world’s most advanced tractors;
Fendt teamed up with a Melbourne based importing business to distribute Fendt tractors on a larger scale. This venture was soon followed by the creation of the Fendt Australia Company who began to build a strong following of customers for the Fendt brand, which in 1994 shifted to a new level with the acquisition by AGCO Corporation.
Impressed with the performance of the Fendt Favorit 611 model, John purchased his second Fendt tractor, a 155hp GT255 Tool-Carrier which was fitted with a grader blade and front end loader and featured a host of hydraulic options.
Now in his mid 70’s, John shows no signs of slowing down and is still actively working as a share farmer and incidentally still uses Fendt tractors on the property. John also operates Wimmera Health Grain which involves organising a group of growers to produce Spelt, an ancient form of wheat which is marketed as a specialty food grain.
After 30 years, the first Fendt tractor in Australia still takes pride of place on the Holtkamp property and still starts
with one crank of the key.
How long have you used Fendt on your farm?
AGCO Australia will use this year’s Henty Machinery Field Days to unveil the award-winning Fendt 800 Vario tractors, aimed at raising the stakes in the important 200hp to 280hp segment.
The new 800 Series models feature Fendt’s fuel-saving selective catalytic reduction (SCR) engine technology, renowned Vario CVT drive train and electronic Tractor Management System (TMS) to deliver outstanding performance and lower operating costs.
The new Fendts arrive in Australia boasting a world record for low fuel consumption. With new styling, new engines, a new cab and new operators console they provide a complete package for professional operators.
Fendt product manager Konstantin Blersch says Fendt owners know that the German-engineered tractors make sense economically and the latest technology has taken this to a new level.
“Fendt tractors are traditionally cost-effective in terms of output per hectare, and they also retain their resale value like no other brand. Now SCR technology means Fendts are even more economical to operate.
“This was proven earlier this year when the 828 Vario with an SCR engine achieved a new world record for low fuel consumption in the German DLG Powermix test. Its fuel use was measured at 245 g/kWh. That is 23 percent below the average for tractors in that class.
“All four new models in the 800 Series feature the 6.06-litre, six-cylinder Deutz SCR engine. The new models extend from the Fendt 822 Vario (220hp) up to the Fendt 828 Vario (280hp).
By treating the exhaust gases after combustion, SCR not only reduces emissions, it allows the engine to be set for optimum power and performance and that means lower fuel use.
The efficiency of this engine technology is enhanced by the Fendt Vario transmission. The Vario transmission is a hydrostatic-mechanical power split drive. With increasing speed, the share of the mechanical power transmitted through the planetary set increases giving exceptional efficiency.
The electronic TMS links the engine and transmission, and adjusts the engine rpm and travel speed automatically to ensure the tractor always operates at optimum economy.
All models have a number of new features that make work easier and more efficient. They include a panoramic cab and Variotronic operating system.
Konstantin Blersch says the cab gives outstanding visibility and lots of space to move around in.
“The 800 Series cab offers a roomy 3.5m3 work space with panoramic views and an ergonomic workstation with all controls at arms-reach.
“For the first time, all tractor controls, ISOBUS implement controls, VarioGuide auto-steering, camera connections and VarioDoc job-documentation are combined into a single 10” touch screen terminal.
“Intuitive controls provide easy navigation through all functions with the same operating logic. This system won accolades when released in Europe,” he says.
Sound levels in the cab have been significantly reduced to an impressive 68dBa, providing a quiet work environment. Further comfort comes from the pneumatic three-point cab suspension that reduces vibrations to a minimum. Climate control air-conditioning comes standard for the Australian market.
The new Fendt 800 Varios also feature a hydraulic system with load-sensing technology and significantly higher lift limits than previous models. All models can be specified to deliver 110, 160 or 193 litres per minute.
The lift capacities of the 800 Vario models are significantly higher than previous models. The electro-hydraulic rear power lift can manage heavy rear-mounted implements while the front lift is integrated into the structure of the tractor and can handle heavy front-mounted tools.
The new Fendt 800 Series has won a number of major awards in Europe, including 2010 Machine of the Year for the top tractor class at Germany’s Agritechnica exhibition and the 2011 Tractor of the Year at the EIMA exhibition in Italy.
“We’re looking forward to unveiling the new Fendt 800 Series at this year’s Henty Field Days. These are state of the art tractors and we can’t wait to show customers the impressive new features that reinforce Fendt’s reputation as the industry leader, adds Konstantin.
The Henty Machinery Field Days is one of the largest field day events in Australia. Approximately 800 exhibitors over three days attracts more than 50,000 people to the Southern New South Wales region every September.
Fendt cultivates relationship to its dealers
This year the Dealer Satisfaction Index was determined for the third time under the umbrella of the ARGE Fabrikatsvereinigungen Landtechnik, a work group for agricultural equipment. Dealers and distributors were surveyed and rated their suppliers. As in 2008 and 2009, Fendt has taken the top position in the current survey.
“The basis for outstanding service and excellent cooperation with customers is a strong partnership between suppliers and their dealers and distributors. We are therefore very pleased that we have received a positive rating from our dealers in the past year and will continue to do everything to cultivate this partnership intensively,” says Andreas Loewel, Managing Director of AGCO Deutschland GmbH, who is responsible for overall Fendt operations in Germany.
In the course of the Satisfaction Barometer 2010, a total of 312 A-dealers in Germany rated their tractor suppliers in various areas. The topics ranged from “Image and Impression of the Brand” to “Training” and “Processing and Payment Terms.” Fendt was able to defend last year’s top position in Germany with an overall result of 15.19 points. Fendt was also at the forefront of the European Dealer Survey with 13.65 points.
How would you rate your own dealer in terms of a “Satisfaction Barometer?”