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MF 6600 Series Wins Silver Award at Cereals 2014, UK

Massey Ferguson is delighted to have been awarded a Silver award for its MF 6600 range of tractors at the inaugural IMMA awards at this year’s Cereals event in Cambridgeshire, England.

The IMMAs are a totally new machinery awards scheme that recognises the best new farm equipment on the market today.

Campbell Scott, Director Sales Engineering and MF Brand Development EAME, and Lindsay Haddon, Advertising and Sales Promotion Manager, Massey Ferguson, UK and Ireland.

Campbell Scott, Director Sales Engineering and MF Brand Development EAME, and Lindsay Haddon, Advertising and Sales Promotion Manager, Massey Ferguson, UK and Ireland.

This new initiative organised by the Cereals Event and supported by the AEA, The Institution of Agricultural Engineers, The Royal Agricultural University and Farmers Weekly, recognises the very best in agricultural engineering.

The independent panel of judges awarded the honours based on the following criteria – Innovation, cost-effectiveness and value.

The judging panel consisted of a number of high profile names from the world of agriculture: Professor Dick Godwin, Harper Adams University (soils and cultivation); Professor Toby Mottram, Royal Agricultural University (robotics); Peter Redman (IAgrE); Prof Paul Miller, NIAB (sprayer expert); Phillip Clappison, Farmers Weekly Contractor of the Year; Roger Lane-Nott (AEA) and David Cousins, Farmers Weekly.

Massey Ferguson submitted their entry back in April, in a comprehensive application that was co-ordinated by Lindsay Haddon, Advertising and Sales Promotion Manager for Massey Ferguson in the UK and Ireland. The package included not only technical information, but supporting collateral such as video, images and customer testimonial.

The MF 6600 award was highlighted by the following closing statement “Ruggedly powerful engines and intelligent design ensure all models in the MF 6600 range have a high power-to-weight ratio for extraordinary all-round machine ability and agility in all applications. The Massey Ferguson DNA clearly runs through the MF 6600 range, with the same familiar, contemporary styling and a presence that makes every Massey Ferguson tractor stand out from the crowd.”

The judging panel clearly agreed!

 

MF 8700 Storms Into the Final!

The mighty 400hp MF 8737 – Massey Ferguson’s most powerful tractor ever – has stormed into the final of this year’s Tractor of the Year competition.

mf8700Packed with an impressive array of features which deliver real benefits to the farmer, the MF 8737 scored well in the preliminary rounds. It’s now set to put up an equally spirited performance as the International Jury make their final decisions in the run-up to EIMA Bologna (November) where the top prize will be awarded.

“Our goal is to win,” claimed Campbell Scott, Massey Ferguson Director Sales Engineering and Brand Development. “This is the strongest of performers and will match anything else out there in this power class. We are now eager to get the machine onto the field and kick-off with the test-drive stage.”

MF 7600 wins Machine of the Year 2012 – Day Three, Agritechnica 2011

The Massey Ferguson 7600 Dyna-VT has won the title prestigious Machine of the Year Award at the Agritechnica Show. The tractor, which made its debut at the event, took top honours in the medium to high-horsepower (180hp to 260hp) category in the awards, organised by the DLV publishing company.

In this video, Campbell Scott, Director Sales Engineering and Brand Development, Florian Tschirschnitz and Christian Forster, tell us all about what makes the MF 7600 range a multiple award winner.

MF 6455 Steep nose tractor walk-around with Campbell Scott – Day five, Agritechnica 2011

Campbell Scott, Brand Development Manager for Massey Ferguson runs through the unique features of the new steep-nosed 115hp MF 6455 Dyna-6 tractor, brand new at the Agritechnica Show 2011. Exciting new features, like the sheet metal sloping bonnet, give the driver superior visibility for tasks involving loaders or front linkages.

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