Posts Tagged ‘awards’

Fendt continues to be image leader in the agricultural equipment industry

The recently published Image Barometer 2010 of the German Agricultural Society (DLG) clearly shows that Fendt continues to have the best image in the agricultural equipment industry. 

Fendt is perceived by farmers as a company with exceptional excellence and innovative power and received top ratings for advertising and company presentation. These results confirm that the Fendt philosophy – to generate the best possible benefits for the customer through the implementation of the newest and most efficient technology – is right on the mark.

This is the 15th time that the DLG has commissioned a market research institute to survey leading farmers on the image of companies within the agricultural industry. This year Fendt claimed first place in the area of agricultural engineering for the eleventh time. Earning 99.8 points out of 100, Fendt increased both the margin to the runner up as well as the total number of points over the previous year and is now only 0.2 points away from the highest number of points possible. The goal for the upcoming year is to move even closer to the maximum number of points and to defend the top position.

Do you think Fendt will be number 1 again in 2011?

AGCO RoGator Wins Product of the Year

Think of it as the People’s Choice Award for agricultural equipment!  We couldn’t be more thrilled that the RoGator 1396 was named the 2010 CropLife IRON Product of the Year by readers of CropLife IRON magazine.

Eric Sfiligoj, editor, Crop Life and Crop Life IRON, presents the 2010 Product of the Year award to Lloyd Schmidt, AGCO regional sales manager.

The RoGator 1396 self-propelled sprayer was one of five finalists handpicked by editors of CropLife IRON, a major publication read by some of the most cutting-edge people in the industry – our customers! Online voting for the five nominees was opened to the public in mid-November, and most of the votes were cast by professional applicators and larger farm operators – again, the core of our customer base. RoGator was announced as the winner at the Illinois Fertilizer & Chemical Association meeting in Peoria, Illinois, on January 19.

The new drive system on this sophisticated machine is designed with a hydraulic motor and a separate gear reduction hub. The control cab is specifically designed for application equipment and features a six-post design that provides more visibility to see the boom tips than competing machines, in which boom views are often obstructed by cab-frame posts. The wider visibility and lower boom rests also come in handy during transport from field to field. These key innovations were instrumental in RoGator receiving a nod for the nomination.

Hats off to our engineers for the many significant advancements they’ve brought to the RoGator and to the application industry as a whole. Thank you to CropLife IRON for creating the Product of the Year contest, and to everyone who voted for us. It’s been an honor to serve our customers in the application business for more than 50 years.

It’s gratifying to be a leader in innovative solutions for the application equipment industry, but the reward is tenfold when we see firsthand how these new offerings help our customers succeed – and we also pick up some significant awards along the way! Check out what others are saying about the 2011 RoGator and TerraGator at

What do you think about the new 2011 RoGator and TerraGators?

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