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AGCO Joins National Technician Accreditation Scheme

AGCO is pleased to announce that technicians employed by dealerships handling one or more of its four principal machinery brands within the United Kingdom and Ireland will be able to register on a nationally-recognised technician accreditation scheme developed and backed by the AEA and IAgrE, with support from BAGMA.

AGCO Training Centre

AGCO Training Centre

Known as the Landbased Technician Accreditation scheme (LTA), the programme has become available to all AGCO dealer technicians following independent assessment and accreditation of the training and facilities provided by AGCO to technicians supporting its Challenger, Fendt, Massey Ferguson and Valtra farm machinery brands.

The move to have AGCO’s training programmes recognised at a national level, accredited to the same standards of other leading farm machinery manufacturers and suppliers, was spearheaded by Freddie Pullan, Manager, Technical Training UK and Ireland for AGCO Ltd.

“The LTA Scheme provides a clear and accepted means of benchmarking, monitoring and assessing the competence of technicians employed nationwide within the landbased sector,” commented Mr Pullan. “AGCO was keen to ensure that the training it provides to technicians employed by Challenger, Fendt, Massey Ferguson and Valtra dealers matched this standard, providing a clear and documented career path for AGCO apprentices and technicians wishing to progress within the agricultural engineering industry.”

In consultation with scheme administrator, IAgrE, AGCO’s training programmes were scrutinised and fine-tuned to ensure that they satisfied the accreditation criteria laid down by the LTA scheme. Independent assessment was carried out on behalf of IAgrE by consultant, David Kershner, with accreditation centre approval being granted to AGCO, taking effect in September 2014.

Agricultural engineers employed by AGCO dealers are now able to follow a nationally-recognised four-tier progression from apprentice (LTA1) through to master technician (LTA4), passing through technician (LTA2) and advanced technician (LTA3) tiers as they progress.

Upward movement from one tier to the next involves satisfactory completion of a range of general and product-specific training courses across a number of different categories, as laid down by the LTA scheme. All technicians attaining LTA3 standard become eligible for IAgrE membership and Engineering Technician (Eng Tech) registration, on payment of an annual fee.

“AGCO is committed to supporting an initiative which provides encouragement and recognition for dealers and technicians who voluntarily commit to continual professional development.” commented Mr Pullan. “We believe that the Landbased Technician Accreditation scheme will bring sustained improved efficiencies within dealers’ service departments and further boost customers’ perceptions and confidence in technicians working on their tractors and other farm machines,”

“We are delighted that AGCO has joined the LTA scheme,” commented Alastair Taylor, chief executive of the Institution of Agricultural Engineers (IAgrE). “The move will give service engineering technicians employed across the AGCO network the opportunity to gain professional recognition nationwide for their important work.

“We very much look forward to welcoming AGCO’s first LTA3 technicians as members of IAgrE as well as handling their registration as Engineering Technicians with the Engineering Council. It is only right and proper that skilled technicians performing such important work are recognised as professionals. We believe that AGCO customers will reap the benefit of having their farm machinery serviced by technicians who are at the top of their game.”

AGCO Dealer Bryant Tractors Celebrates 35 Years of Service in New Zealand’s Northland Region

From the Auckland Harbour Bridge to the northern-most tip of the New Zealand, AGCO dealer Bryant Tractors has proudly served the Northland Farming industry for 35 years.

From humble beginnings employing just four people, the locally owned Whangarei business owned and operated by Murray Bale and Keith Martin is the largest independent agricultural dealership in New Zealand’s Northland region.

Celebrating their success and thanking their loyal and large customer base, the Bryant Tractor team invited over 320 guests to a function at Whangarei’s Toll stadium.

Bryant Tractors

Bryant Tractors Team

Guests enjoyed a buffet dinner, live entertainment and listened to the inspirational story of New Zealand Paralympic champion swimmer, Cameron Leslie.

The spacious facilities of the Northlands Rugby Union home ground also allowed Bryant tractors to display a large range of the latest AGCO products which guest were able mill around while catching up over a social drink or two.

Congratulating the Bryant Tractors team for their long history of service, Guest Speaker AGCO NZ Manager Peter Scott outlined AGCO’s Vision of the Future and an overview of the NZ tractor market.

Commenting after the event, Peter said “Bryant Tractors has been a fixture in the local agricultural industry for a generation, consistently providing the Northland region with professional service and support and  offering a range of AGCO products that meet the demands of modern farming practices in New Zealand.”

Attending the event customers Ian and Coleen Taylor took the opportunity to pass on their best wishes to Murray and Bryant tractors staff.

“We thoroughly enjoyed seeing all the machinery Bryant Tractors had on display, it is amazing what a change there has been even in our lifetime! We were very interested to hear the story of AGCO, its impressive results, with such rapid growth throughout the world.  We look forward to seeing what is coming off the production line next,” Ian and Coleen Taylor said.

Murray and Keith thanked their customers and made special mention of past and current staff who have contributed to the success of Bryant Tractors including co-founder Bill Bryant.

AGCO congratulates Bryant Tractors for 35 years of dedicated professional service and looks forward continuing a successful partnership in the vibrant New Zealand agricultural industry.

 

 

Vision of the Future – Melbourne, Australia 2014

MF4700 Global Series

MF4700 Global Series at Vision of the Future, Melbourne 2014

Vision of the Future, Melbourne 2014, showcased Massey Ferguson’s range of machinery and technology solutions for grounds care applications right through to modern broad acre farming operations.

With 4,500m2 of exhibition space and over 80 display units, information kiosks and multimedia displays all under one roof, Vision of the Future was a great opportunity for agricultural operators across the APAC region to see the latest in Massey Ferguson products and Fuse technologies before the busy Harvest period.

Running over three days, the event unveiled new Massey Ferguson products as part of a wider global release.

Vision of the Future – Melbourne featured a glimpse of the new generation of Massey Ferguson products now available in Australia and New Zealand,  including the New 74-82 HP MF4700 Global Series and Massey Ferguson’s most powerful tractor yet, the new 270-370 HP MF8700 Series.

260 Massey Ferguson dealers from across the region along with over 400 customers were also introduced to the global series concept, unique in the farm machinery industry and a major component of Massey Ferguson’s Vision of the Future.

Massey Ferguson’s parent company, AGCO has already started the Global Series investment in new facilities and systems that will create a highly flexible network of manufacturing plants, enabling major units and complete tractors to be produced and assembled at multiple locations throughout the world to meet the demands of local markets.

“This is an exciting time for Massey Ferguson and our customers as we embark on a new generation of products that offer features and quality that will make them very attractive to Australian and New Zealand farmers and operators,” says Simon Hole, Director of Marketing, AGCO Australia.

Product specialists, parts specialists, dealers and finance representatives were available with the latest information and product knowledge about the exciting Massey Ferguson range and the future of Global Series.

Also featured at the event was the exciting and ongoing development in technology products.

Taking the central stage across the three day event, Fuse technology Product Manager Jeremy Duniam outlined the huge benefits of technologies currently available on Massey Ferguson products and the enormous market potential these products have, as well as their positive impact on the profitability and efficiency of farming worldwide.

“Fuse is a new generational open approach to precision agriculture for Massey Ferguson products.  Fuse connects the entire crop cycle from enterprise planning to planting, crop care, and harvesting and grain storage. For Massey Ferguson customers it means access to seamless advance technology and data management that can be integrated into their current operations and service providers with immediate benefits and improvements in efficiencies into the future. It is an exciting time for advanced technologies”, Jeremy said.

Fuse Technologies Presentation to Massey Ferguson Dealers

Fuse Technologies Presentation to Massey Ferguson Dealers

Dealers and customers also got the opportunity to be amongst the first people in the world to test drive the new MF4700 Global Series, with several MF4708 models available at an off site testing location.

The Vision of the Future event was a huge success and the Massey Ferguson team at AGCO Australia thanks all APAC attendees, many of whom travelling from around Asia Pacific, New Zealand  and regional Australia, for their positive participation in the event.

New AGCO Dealer Dedicated to Supporting Innovation in Local Farming

Traction AG Horsham

Traction AG Horsham

Farmers and contractors in the Wimmera region of Western Victoria, Australia have a new partner supporting their businesses.

Traction AG has been appointed as the AGCO Dealer for the export focussed broad acre district that produces cereal, pulse and oilseed crops as well as some livestock.

New Dealer Principals Kym Grosser, Frank Delahunty and Peter Blair combine a vast range of expertise with backgrounds in engineering, machinery sales, business and farming. The Traction AG team have over 150 years of experience and are passionate about machinery that delivers performance, efficiency and productivity.

Celebrating the opening of the Horsham premises, 160 local farmers and contractors were invited to enjoy a social evening and meet with the Traction AG staff and AGCO representatives.

The event was a great opportunity for attendees to see the exciting AGCO range of products and speak with Traction AG staff and AGCO representatives about innovations and technology that can help them drive efficiencies in their farming operations.

TractionAg_1

Will de Fégely – Business Manager , Kym Grosser – Director and Head of Sales & Heath Miller – Farm Machinery Sales Manager

AGCO Area Sales Manager West Victoria, Chris Browne was impressed with the increasing interest in efficient farming practices.

“It was great to see some new and familiar faces at the event and hear a lot of positive views on the increasing importance of technology and improved efficiencies in farming practices in the Wimmera region. There is a lot of enthusiasm for products that tick all the boxes in broad acre farming which is increasingly about economies of scale”, said Chris Browne,

Traction AG Business Manager Will de Fégely was keen to catch up with guests and also spoke of the increasing significance local farmers are giving to efficient farming systems

“It was a good opportunity for farmers to meet our staff and get a look at our new premises as well as the range of AGCO products. The region has increasing demand for technology that will drive down costs in broad acre farming. With our Horsham and Nhill branches, we are looking forward to meeting this demand for a complete product range that exceeds the expectations of customers and is backed up by reliable service support and a global parts network”, Will said.

Traction AG is set to open their Nhill branch in October during the Nhill Show. The team is looking forward to a bright future supporting the Wimmera farming community with products and service support that meet the demands of modern operators in the region.

2014 Farm Progress Show a Success!

Another Farm Progress Show has come and gone, and what an accomplishment it was! This year visitors noticed something different on the AGCO lot. We turned the entire AGCO lot into a scaled-down version of a farm to demonstrate new ways to tackle the complex challenges of farming. We offered up the latest innovations from our brands, plus we showed how to get more from your operations using AGCO’s next-generation approach to precision ag technology.

AGCO Farm

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