Posts Tagged ‘AGCO’
2015 is the biggest year yet for technology in the history of AGCO, and we’re bringing our newest innovations to the Farm Progress Show! We’ll be introducing six new products and services as part of AGCO’s Fuse strategy. Come see how AGCO’s Fuse Technologies and technology-enabled services can help you:
- Revolutionize the way you manage your operation
- Make decisions based on actionable data
- Eliminate guess work
Introducing a new approach to farm optimization
We’ve got a great lineup planned, including a 61,000-square-foot, scaled-down version of a farm to demonstrate how we’re tackling the complex challenges in farming. You’ll also have the opportunity to see the latest innovations from all of our brands.
Here’s a sneak peak at a few other highlights:
- Live, Pre-Owned Equipment Certification
- FUSE Observation Deck & Giveaway
- Headland Management Demo Experience
- And more!
Visit the Fuse Tower on the AGCO lot between Second and Third Street, at Central Progress Avenue.
As a demonstration of our commitment to delivering exceptional aftersales service, AGCO Parts are once again running the highly regarded AGCO Harvest Promise programme during the 2015 harvest season*.
“Our unique AGCO Harvest Promise is our commitment that, in the exceptional situation where we can’t deliver critical parts** within 24 hours***, then AGCO will pay for a contractor to step in and harvest your crop until you’re up and running again****” says Falk Seidenfaden, Director Global and EAME Harvesting Parts.
This Harvest Promise assurance has been added to the great range of services, products and back-up already available through AGCO’s industry-leading aftersales support. AGCO makes major investments to deliver this exceptional Aftersales service. Our technical training schemes ensure that every Dealer technician knows your harvesting machine inside out. Our Dealers also have access to AGCO’s vast stocks of genuine replacement parts which are shipped using cutting-edge logistics. All of this is driven by one single goal – to keep you harvesting when your crop is ready to be harvested. Without compromise.
The programme is available in certain markets for specified current production harvesting machines. To register for the programme contact your local Massey Ferguson Dealer.
*The 2015 Harvest Promise programme is available 1st May to 31st October 2015 for registered machines only
**Your dealer can advise which parts are classified by AGCO as ‘critical’
***48 hours for offshore islands
****Maximum refund amounts apply; €3,500 for combines and €2,000 for large square balers
Earlier this month, we introduced you to Richard Chapple, Farm Manager at the AGCO Future Farm in Zambia. Today, we’d like to give you another glimpse into daily life at the farm by introducing Martha Chishala, Training Centre Coordinator.
Martha plays an integral part in keeping things running smoothly at the Zambia Future Farm. Her role includes organizing training events and ensuring everything related to training is in order—from updating trainer schedules, to ordering supplies, to coordinating work visas.
She was on hand at the official launch of the Future Farm on May 27. “The official opening event was exciting, as there were so many great presentations and demonstrations of what AGCO plans to do in Africa and change the way of farming and agriculture,” she says. “It encouraged us all to embrace mechanised farming.”
Martha joined the AGCO Future Farm team in May of 2015, but she has already seen the impact it has had on the community. “The farm has created jobs for the local community and supports projects such as Chikumbuso Women and Orphans project, and it teaches children at a young age about the values of agriculture,” she says.
The farm faces many challenges, such as the area’s low water table, which can only sustain one winter crop per year. But Martha finds it rewarding to be part of this new age of farming, and she is learning that there is more to agriculture than just putting seed in the ground.
“I see a generation of farmers and changed mindset in regards to agriculture,” she says. “Growing up in Zambia we believed farming was for the uneducated, rural based-based older folk—something people do after retirement. I never considered a career prospect, but with empowerment through knowledge, all that is changing.”
Australian contractor Wayne Marshall loves his Massey Ferguson tractors for their engines, their economy and the uniformity of their cabs.
Wayne has a fleet of nine Massey Fergusons, including three 15-year-old tractors that he just can’t bear to part with.
Wayne and his wife Judy operate Bundy Ag from their home in Maffra, Victoria, Australia. They offer a range of services including bulk silage, hay cutting and baling, full cultivation and transport.
Silage is the primary focus of the business, which was formed 15 years ago when Wayne left the family business to start out on his own.
His most recent Massey Ferguson purchases include an MF 6614, an MF 7622 and an MF 8680.
“We’ve had Masseys for 15 years and what I like about them is their accessibility of service, their economy, and I’m happy with the AGCOPower engine,” says Wayne.
The Marshalls bought their MF 6614 last September for hay and silage production and for operating their round baler.
“It pulls the baler beautifully and it also does drilling. It’s fitted with a loader and does a variety of loader work and earthworks,” Wayne says.
“It’s the first time I’ve gone back to a four-cylinder engine for a long time. The economy was a big part of that decision and it’s very cheap to run. It’s also very manoeuvrable and has a good turning circle. It’s just a good basic tractor that’s cheap to run.”
Wayne bought the 215hp MF 7622 about 18 months ago and uses it to pull his loader wagon during the silage season. He particularly likes it for the Dyna-VT variable transmission.
“It’s very good and it’s also economical. We use it for a lot of cultivation work, mainly discing and ripping. With both those tractors we are using AdBlue because it’s going to be law soon with our diesel rebates. That was a big consideration,” he says.
“The other thing is the whole range of Massey Ferguson tractors have the same cabin layouts. It’s very easy with staff as they’re familiar with the controls and can go from one tractor to another.”
The third new tractor in the Marshalls’ fleet is the six-cylinder 320hp MF 8680, which was purchased six months ago. It is mainly used for loader wagon silage and earthmoving.
“It also runs on a laser bucket for irrigation layouts and it is very good. I am very happy with it. It has high horsepower and very quick road speed. We are running it with a Topcon GPS guidance system.”
Their full fleet of tractors includes two MF 7495s, which are also used on the loader wagons, an MF 6475, which is used on a round baler and for loader work, two old MF 4270s, which are Wayne’s original tractors and have 12,000 hours on the clock each, and an MF 6255, which is also 15 years old and is used for ripping and discing.
“I can’t get rid of them,” Wayne says about the older machines. “They have sentimental value. I’ve also got a Valtra 202 with a butterfly mower conditioner, which is four years old. It’s running the AGCOPower engine as well and is from the same stable as Massey Ferguson, but I chose that tractor for its long wheel base.”
Wayne is impressed with the advances in technology Massey Ferguson has made in recent years.
“The tractors have come a long way. I’ve seen big changes in the last six or seven years with what we can do with them and the time and fuel savings,” he says.
“They’re a pleasure to drive and the operators can hop out of them at the end of the day and still feel ok.
Wayne and Judy buy their Massey Fergusons through Donalda Motor Service in Maffra. He says a big consideration for sticking with Massey Ferguson is the fantastic support they get from them and from AGCO.
“They’re very good with their backup. They go beyond the call of duty. They’ve been very good to me since I started off in business.
“AGCO is based in Melbourne and we’re very happy with their technical support. If we have any problems they never put a foot wrong. That’s the reason I’ve stuck with them.”
A visit to Kenya prompts the production of a video to demonstrate the merits of buying genuine AGCO filters and how to spot counterfeit parts.
In March 2014 Jeff Challis, Business Manager, Parts Sales, Africa and Middle East and Pete Winterbottom, Manager, Aftersales Marketing, EAME visited Kenya to meet with our Massey Ferguson distributor FMD and visit some of their key customers. These customers varied from important municipal customers such as Nairobi Airport to owners of large tea and sugar plantations. The purpose of the visit was to discuss the virtues of genuine parts. Jeff demonstrated this by dismantling a genuine filter and comparing key features with a popular spurious filter. From the outside both filters looked the same but Jeff quickly highlighted that underneath this veneer there were some significant differences. Jeff’s demo had such a positive impact that FMD said they wanted to train and equip their own staff to do the same demo when on the road visiting customers. To assist with this, the EAME Aftersales Marketing team produced some practical demo kits including genuine and spurious filters along with flip chart slides. Jeff took the kits back to Kenya and also Sudan in early 2015 to train the local field sales teams to use themselves.
As an aide memoire for the local teams, we filmed Jeff at the Stoneleigh training centre conducting the demo. A group of UK service technicians that were on a training course in an adjacent workshop at time of filming stopped what they were doing because they too were so intrigued to see and hear what Jeff had to say. So much so that we decided to publish the resultant videos on YouTube for all to see.
We’ve created 2 versions of the demo; a 3 minute and 15 minute version which can be watched on YouTube or downloaded from asset bank. We’re now considering the possibility of creating different language versions in order to spread this key message: – When it comes to Parts ‘The Genuine Choice’ is the only choice!’
To learn more about AGCO Parts please visit: http://www.agcocorp.com/parts-service.html.