Posts Tagged ‘AGCO Parts’
A visit to Kenya prompts the production of a video to demonstrate the merits of buying genuine AGCO filters and how to spot counterfeit parts.
In March 2014 Jeff Challis, Business Manager, Parts Sales, Africa and Middle East and Pete Winterbottom, Manager, Aftersales Marketing, EAME visited Kenya to meet with our Massey Ferguson distributor FMD and visit some of their key customers. These customers varied from important municipal customers such as Nairobi Airport to owners of large tea and sugar plantations. The purpose of the visit was to discuss the virtues of genuine parts. Jeff demonstrated this by dismantling a genuine filter and comparing key features with a popular spurious filter. From the outside both filters looked the same but Jeff quickly highlighted that underneath this veneer there were some significant differences. Jeff’s demo had such a positive impact that FMD said they wanted to train and equip their own staff to do the same demo when on the road visiting customers. To assist with this, the EAME Aftersales Marketing team produced some practical demo kits including genuine and spurious filters along with flip chart slides. Jeff took the kits back to Kenya and also Sudan in early 2015 to train the local field sales teams to use themselves.
As an aide memoire for the local teams, we filmed Jeff at the Stoneleigh training centre conducting the demo. A group of UK service technicians that were on a training course in an adjacent workshop at time of filming stopped what they were doing because they too were so intrigued to see and hear what Jeff had to say. So much so that we decided to publish the resultant videos on YouTube for all to see.
We’ve created 2 versions of the demo; a 3 minute and 15 minute version which can be watched on YouTube or downloaded from asset bank. We’re now considering the possibility of creating different language versions in order to spread this key message: – When it comes to Parts ‘The Genuine Choice’ is the only choice!’
To learn more about AGCO Parts please visit: http://www.agcocorp.com/parts-service.html.
MF7615 Series surpasses New Zealand Dairy farmer and contractor’s expectations for hedge mulching business.
Contractor and dairy farmer Robert Klaus has great partnerships.
The first is with his wife Sharon who loves her cows and runs the dairy farm. The second is with Massey Ferguson, and their MF7615 tractor, the backbone of Robert’s hedge-cutting business.
Robert and Sharon bought their first dairy farm near Matamata. They’d been share milking for seven years, working up to managing a 500-cow herd. Now they have their own property where they milk 150 cows on 52 effective hectares.
It’s a small farm and dairy payouts are looking questionable for this coming season, so it is good Robert has his contracting sideline. Besides he loves machinery.
“I’d been working for a mate who owns a contracting business for the last eight years and I wanted to do something myself. Sharon enjoys milking, and I could see a gap in the market mulching barberry hedges.”
Robert looked at second-hand cutters but couldn’t find anything good enough so he had the local engineers design and build one for him. It’s like a giant mower tilted on its side with two big blades, and a shroud around it. It mulches the hedges and leaves everything tidy.
Robert got the Massey Ferguson 7615 in December from Matamata tractors.
“I needed a six-cylinder machine with a long wheel base because the hedge-cutter is mid-mounted. I got the Dyna-VT variable transmission as it goes down to 0.3 kph. I use it in foot mode. I just take my foot off and it stops. I hardly ever use the brake or clutch. It’s like driving a big forklift.”
The hedge cutter runs off the tractor’s hydraulics and all the operations for the rams on the cutter are controlled from the factory joystick in the cab.
“I saved a lot of money, as I didn’t have to fit an after-market joystick,” Robert says.
The joystick also has a forward/reverse button so he doesn’t have to move his hand during operations. He can constantly look at where he’s going and what the mulcher is doing.
The cutter is mounted on the left side of the tractor, and Robert says it is “a piece of cake getting in and out the right door. In some other brands it was just about impossible to get out.”
There are dual wheels on the cutter side to help balance the weight of the machine.
“I’ve got a bigger footprint on the left side, which makes it more stable. Otherwise, if I hit a hole the cutter would drop when I’m trying to keep the hedge straight.”
He doesn’t fit duals on the right side, as it would make the tractor too wide to get through gateways.
The MF 7615 produces 150hp from a Tier 4a AGCO Power SCR engine, which uses AdBlue to minimise toxic emissions.
“It’s no problem. I fill AdBlue every third tank of diesel. It’s got a gauge telling me when its low, and I always keep a bit on hand.”
He says anyone can jump in and drive the tractor. “It’s what I like about them. “They’ve got all the technology but it’s user-friendly. Everything is simply laid out.”
The cab also meets with his approval.
“It’s awesome – comfortable and really quiet. That stood out when I first drove it. People ring me and ask what I’m doing because they can’t even hear the hedge-cutter working.”
Robert says the serviceability is also good. “You don’t have to pop the bonnet to check the oil. And if you need to blow out the radiator, it’s right there and easy to get at.”
The MF 7615 is available in three different specifications: Essential, Efficient and Exclusive. Robert got the Efficient.
He’s had great service from Matamata Tractors.
“When we were building the hedge-cutter they helped the engineer to shift the diesel, hydraulic and AdBlue tanks, and nothing was ever a problem.”
This isn’t Robert and Sharon’s first dealing with Massey Ferguson tractors. They also run a MF5460.
They’ve had the MF 5460 for four years. It’s 120hp with a Dyna-4 transmission.
“I always liked Fergies and Matamata Tractors did a good deal I couldn’t pass up. I just like the tractor. It’s got everything we need but is still basic to operate,” Robert says.
“It’s really reliable and nothing has gone wrong with it. On the big farm it pulled the silage wagon. Now it has an auger bucket for feeding out on a pad. It also does the mowing and all the farm work.
He says both the Fergies are very quiet tractors, with everything well laid out, at your fingertips.
It’s tough being a pioneer, but John Fiscalini comes from a long line of them. Scale his family tree, and you’ll find innovation in the Fiscalini DNA going back centuries.
The dairy business is the taproot of that family tree. But the mountains around the Fiscalinis’ ancestral Swiss homeland—the tiny town of Lionza—often made the transport of fresh milk treacherous or impossible, particularly during the harsh winters. So the family turned to cheesemaking as more than added value; it was a way to avoid wasting the work of the family dairy.
“I have milk in my blood,” says John, who with son Brian runs the 1,500-cow Fiscalini Farms at Modesto, Calif., in the San Joaquin Valley. “Going generations back, it’s all dairy, dairy, dairy.” Still, John didn’t bring cheese back into the family business until the turn of the 21st century, this time less as necessity than as craft. At the suggestion of the California Milk Advisory Board, John began attending farmstead cheesemaking seminars and “got roped into the sexiness of it,” he says.
The execution was less than sexy. Cheesemaking was new to California, so even finding the equipment proved a challenge, as did finding the right cheesemaker, an essential partner in the process. But John had the dairy part down pat. Attention to cleanliness and comfort of his cows give John’s renowned cheesemaker, Mariano Gonzales, a blank canvas to “work magic,” as John puts it.
“The milk that John produces—it’s very, very clean,” says Gonzales. “There is nothing in there to interfere with the bacteria I use to create the cheese.” After a dozen years working with that clean milk—the blank canvas—the awards have piled up. Fiscalini’s cloth-bound cheddar has won best cheddar in the world twice at the World Cheese Awards in London—very rare for an American cheesemaker. The dairy’s signature San Joaquin Gold, a smoky, Italian-style cheese aged 16 months, took gold at the World Cheese Awards as well.
Keeping It Genuine
To run their award-winning and innovative dairy, the Fiscalinis rely heavily on their tractors. “Well, we don’t baby these things,” John says of his Massey Ferguson® equipment—all utility tractors in the 80- to 90-hp range. From the newest, the MF491, to the vintage MF285, these are tractors already known for longevity and durability; but John and his dealer Rick Gray from Stanislaus Implement and Hardware still offer tips to keeping hard-working equipment up and running:
Genuine AGCO Parts. “Our guys [at the dairy] do a lot of the maintenance and service, but if something breaks down, we don’t want to put an aftermarket part on there or something that’s gonna be defective or not the high quality we expect from AGCO,” says John.
Good relationship with the dealer. “I’ve known John and his family for more than 30 years,” says Rick. “He is more than a customer. He is part of the family.”
John says the relationship with Stanislaus Implement is generational. “Rick’s father took care of my father,” he says. “They take care of you. The value of these tractors is the support behind them, end of conversation.”
Massey Ferguson is supporting operators of current production MF combines with AGCO’s innovative Harvest Promise compensation scheme.
“In addition to our high spare-parts fill rate of 99%, AGCO provides a unique uptime guarantee to customers,” says Falk Seidenfaden, AGCO Director Global Harvesting Parts. “We know how vital machine uptime is especially during harvest season, and we continue to improve our industry-leading Harvest Promise with the addition of more models and services.”
In the event of eligible MF combines being immobilised due to non-delivery of critical parts within 24 hours, the scheme compensates the customer should a contractor or replacement machine need to be hired to continue the harvest. Under the scheme, a refund of 35 Euros/ha will be made to the customer up to a maximum total of 3500 Euros.
Offered from 1 June to 15 November, the Harvest Promise scheme is available in Germany, France, UK, Italy and Denmark and covers Massey Ferguson combines in current production – specifically the MF ACTIVA, MF ACTIVA S, MF BETA, MF CENTORA and MF DELTA ranges. To be eligible for the scheme, the machine’s serial number must be registered pre-season with MF’s parent company, AGCO, via a Massey Ferguson Dealer who uses genuine AGCO Parts. Full terms and conditions are available from MF dealers.
Established in 2005, Darmac Ag Sales & Service is located in the fertile and richly soiled hills of Silvan, in Victoria’s Yarra Valley region, have recently become AGCO Australia’s newest Fendt dealer.
Expanding steadily into a highly professional and skilled operation, the Darmac Ag team offers a range of products and services to local Farmers as well small property owners and municipal councils beyond their immediate region.
Darmac Ag’s successful business expansion and dedication to professional service has resulted in their recent appointment as the Yarra Valley region’s new Fendt dealer.
Fendt technology, comfort and innovation has been coupled with a dedicated sales and service team at the fully equipped facilities of Darmac Ag. The highly experienced staff and dealer principal, Darren McIntyre, are excited at the opportunity of offering Fendt’s industry leading products and technology.
Already making inroads with municipal councils beyond the Yarra Valley, Darmac Ag attracted the attention of Boroondara council, previous Fendt owners, who became Darmac Ag’s first Fendt Sale.
Encouraged by Fendt’s low maintenance, favourable operating lease and Darmac Ag’s solid service and support, Boroondara purchased two Fendt 312 Series Varios.
“They will be utilised maintaining parks and gardens. The 312’s are really ideal for these sorts of applications as any operator can get into them. The Vario transmission makes switching between tasks and on road travel really straight forward,” Darren says.
According to Darren, other models in the Fendt range are also ideally matched to Darmac’s local farming conditions and give Darmac Ag a machinery solution for most local operators.
“The 90 HP Fendt 200 Series Vario are ideal for the local orchard, vineyard and strawberry farmers, with high levels of comfort and fuel efficiency matched with the advanced Vario transmissions,” says Darren.
Local Area Sales Manager for AGCO Australia Chris Dalton was pleased to be a part of the appointment and sees a lot of opportunities for the Fendt range with local customers.
“There are a lot of good operators in the area and there is demand for quality, reliable machines that are well supported with parts and service. Fendt innovation and technology together with Darmac Ag’s proven track record of professional service are a great combination,” says Chris.