Posts Tagged ‘Advanced Technology Solutions’
By Vic Rexroade
Released in 2010, AGCO’s AgCommand® solution has been a leading edge farm equipment data recording tool that helps users optimize fleet performance, monitor operating costs and generate reports. Since AgCommand’s release and adoption into the telematics market we have learned a lot from AgCommand’s utilization in the ag industry from our users and dealers. AgCommand is an ever evolving product, and expanding on what we’ve heard from our user base, this past November we released more updates to the website and mobile app.
The current challenge to gathering so much data from an advanced piece of AGCO equipment is how we interpret this data and make it more user friendly. Our solution to this in our November update was to renovate and simplify the user interface in the AgCommand website and mobile app to help each look and feel more appealing to our AgCommand users. We also implemented an automatic Weekly Status Report that will deliver to users a quick snapshot of vehicle productivity, performance, and maintenance. We have also restructured a few of our reports to help users understand data coming from the machine more clearly. By leveraging AGCO’s strength and experience in telematics, we can help our customers optimize their entire fleet and operation, even if they can’t be on site with every machine 24/7.
Be on the lookout for more exciting AgCommand updates in 2015, which will feature enhanced dealer capabilities to better serve our customers’ needs for uptime and efficiency.
To learn more about FuseTM Technologies, visit www.agcotechnologies.com.
Vic Rexroade is a Senior Product Management Specialist for AGCO’s Advanced Technology Solutions group, focusing on Telematics and Data for Fuse Technologies.
A Delegation of Chinese agricultural and engineering representatives recently toured AGCO Australia’s Sunshine distribution and corporate offices.
The study tour focused on the promotion of shared innovation and farming practices as China moves towards modernising its agriculture sector while balancing environmental and population challenges.
A vital industry in China, agriculture employs a staggering 300,000 million farmers – roughly 21% of its population, with a history stretching well into China’s ancient past. Rice has been cultivated in China for 7,700 years making it one of the oldest agrarian civilisations.
More contemporarily, China ranks highly in worldwide production of rice, wheat, potatoes, sorghum, peanuts, tea, millet, barley, cotton, oil seed, pork and fish. Accounting for 10 percent of arable land worldwide, China produces food for 20 percent of the world’s population – that’s 1.4 billion people.
Having also visited Europe and North America, the group were interested in analysing case studies of AGCO products that illustrate the real world benefits new technologies have had on farming operations in Australia and the adoption rate amongst local farmers.
China’s agricultural sector is large but also one of the least efficient in the world. The study group’s main focus was on farming methods that will help drive change in traditional methods.
The representatives came from a variety of regions in China, keen on gathering strong evidence of the benefits of different farming practices and their potential to transform traditional techniques, helping China forge ahead with modernisation while mitigating the worst effects of air and water pollution.
Emission reduction technologies and fuel efficient machinery were of particular interest to the delegation as China increases mechanisation of agriculture.
The contrast with Australia’s agricultural sector could not be starker. As a country with a small population, agriculture in Australia employs 307,000 people – that’s 1% of its population. The majority of farm output is destined for offshore markets with Australia ranking 5th in global wheat exporters.
The potential for improvements in Chinese farming practices is enormous and could have huge benefits for not only for China but also the world, as future food scarcity looms as a potential threat to the global population.
It is hoped that these experiences will help Chinese agricultural specialists and policy makers compare global agricultural practices and adapt new technologies to Chinese farming conditions.
FuseTM Technologies had a comprehensive presence at tradeshows around the globe late summer and fall this year. AGCO customers had a chance to interact with current precision farming technology products, talk with Fuse experts, and hear a little about what to expect from AGCO technologies in the future.
The North America region represented Fuse Technologies at several shows – often despite unseasonably chilly and rainy weather conditions. Fuse was in attendance at InfoAg, MAGIE Show and Husker Harvest Days, and the sun came out just in time at Ohio Farm Science Review for successful field demonstrations using Auto-GuideTM 3000 and FieldStar® II. A visit to the virtual farm through the augmented reality experience at Farm Progress Show was a big hit with show attendees. You can see a sample of the full Farm Progress Show 2014 experience here. Fuse was also represented at the United States capitol at CAPA’s (the Coalition for the Advancement of Precision Agriculture) inaugural Precision Ag Forum in September. Read more about that event here.
In South America, Expointer had interactive Fused Farm displays, representing AGCO’s technology solutions for Massey Ferguson and Valtra. The Fuse strategy was presented in an exclusive area of the stand for both brands. The essence of the strategy was displayed by a touch screen totem, showing all of AGCO’s technology products, the product benefits to customers, and AGCO’s vision for precision agriculture in the future. The technology stands also featured a video wall that showed customer testimonies, discussing the positive points of having AGCO technology products (guidance, telemetry, etc.) in his machine. Another attraction was the AgCommand App simulator, also running in a touch screen totem, where customers could check some of the benefits of the system. In general customers provided very positive feedback about AGCO’s Fuse initiative.
Between the 15th and 16th September, over 1,000 Mackenzie University students visited the AGCO stand during a Job Fair sponsored by the university – one of the largest and most traditional of Brazil. At the AGCO stand, students could learn about the evolution of technology in the field, interacting with the Fuse Technologies totem. AGCO´s professionals explained our global connectivity strategy, positioning our company as a leader in the development of technologies focused on farmers.
On the opposite side of the globe, the Massey Ferguson Vision of the Future events were held in the Asia Pacific (APAC) and the Europe, Africa, Middle East (EAME) regions. In Europe, the Fuse message was an integral part of cutting-edge technology conversations such as the latest in drone technology. Onsite demonstrations showed how guidance, telemetry and ISOBUS compatibility can allow Massey Ferguson customers to produce more with less. EAME hosted a Fendt Field Day as well, and recently participated at Agrosalon in Russia. At each event, customers had the opportunity to interact with AGCO technology products and learn more about the Fuse connected strategy. The 2014 tradeshow season will conclude with EIMA (International Agricultural and Gardening Machinery Exhibition) in Italy in November.
In addition to the unveiling of several new Massey Ferguson tractor models, Massey Ferguson Vision attendees in Australia were educated about the Fuse Technologies strategy and what to expect from AGCO technology products in the future. You can read more about the Australia event here. APAC also hosted a Massey Ferguson customer event.
To see more photos from recent events, visit our Facebook page.
To learn more about Fuse Technologies, click here.
From the Auckland Harbour Bridge to the northern-most tip of the New Zealand, AGCO dealer Bryant Tractors has proudly served the Northland Farming industry for 35 years.
From humble beginnings employing just four people, the locally owned Whangarei business owned and operated by Murray Bale and Keith Martin is the largest independent agricultural dealership in New Zealand’s Northland region.
Celebrating their success and thanking their loyal and large customer base, the Bryant Tractor team invited over 320 guests to a function at Whangarei’s Toll stadium.
Guests enjoyed a buffet dinner, live entertainment and listened to the inspirational story of New Zealand Paralympic champion swimmer, Cameron Leslie.
The spacious facilities of the Northlands Rugby Union home ground also allowed Bryant tractors to display a large range of the latest AGCO products which guest were able mill around while catching up over a social drink or two.
Congratulating the Bryant Tractors team for their long history of service, Guest Speaker AGCO NZ Manager Peter Scott outlined AGCO’s Vision of the Future and an overview of the NZ tractor market.
Commenting after the event, Peter said “Bryant Tractors has been a fixture in the local agricultural industry for a generation, consistently providing the Northland region with professional service and support and offering a range of AGCO products that meet the demands of modern farming practices in New Zealand.”
Attending the event customers Ian and Coleen Taylor took the opportunity to pass on their best wishes to Murray and Bryant tractors staff.
“We thoroughly enjoyed seeing all the machinery Bryant Tractors had on display, it is amazing what a change there has been even in our lifetime! We were very interested to hear the story of AGCO, its impressive results, with such rapid growth throughout the world. We look forward to seeing what is coming off the production line next,” Ian and Coleen Taylor said.
Murray and Keith thanked their customers and made special mention of past and current staff who have contributed to the success of Bryant Tractors including co-founder Bill Bryant.
AGCO congratulates Bryant Tractors for 35 years of dedicated professional service and looks forward continuing a successful partnership in the vibrant New Zealand agricultural industry.
As a supplement to the precision farming product support offered by our dealers, the FuseTM Contact Center is focused on providing the best experience for our customers. Supporting products such as AGCO’s guidance systems, telemetry tools including AgCommand®—and others—our team is extensively and continuously trained and certified to guarantee we can deliver the best support to our customers around the globe.
Delivering support in a timely manner is critical in the agriculture business. Customers often call when they are in the middle of an operation. Having an expert to guide customers step-by-step on how to perform a specific task when they need the assistance can greatly reduce their downtime.
Providing this level of service is an important strategic initiative for AGCO, but what matters the most is what our customers think. Here is what some growers are saying about their experiences with the Fuse Contact Center:
“When I call I get the same guy every time. So I don’t have to go through the same story again.”
-Terry H., Iowa, USA
“The Fuse Contact Center called me back in a couple days to make sure my problem was resolved!”
-Carl S., Arkansas, USA
“I needed help with settings on the GPS. They understood what I was talking about. Give it a try.”
-Colin L., Ontario, Canada
The Fuse Contact Center is open seven days a week, nineteen hours a day. Customers can call toll-free within their local region and receive support in eleven languages. Live chat is also available.
The Fuse Contact Center is a key part of the Fuse Technologies strategy to provide growers with the expertise and answers to run their operation more efficiently. Visit AGCOtechnologies.com to view a complete list of regional toll free numbers, products and supported languages.