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Antarctica2 – For Those Who Dare to Dream

Massey Ferguson, a worldwide brand of AGCO (NYSE: AGCO), has celebrated the launch of an ambitious mission to drive a tractor to the Geographical South Pole, the fulfillment of a dream for a Dutch theatre maker that also aims to inspire others to dare to dream.

Antarctica2 follows in the footsteps of Sir Edmund Hillary, who drove a specially adapted Ferguson TE20 to the South Pole in 1958.

Richard Markwell - Vice President & Managing Director Massey Ferguson EAME handover the key to Manon, Tractor Girl

Richard Markwell – Vice President & Managing Director Massey Ferguson EAME handover the key to Manon, Tractor Girl

But the 2014 mission, which departs Cape Town on 15th September for the 2350km journey, has enlisted the help of leading industry partners to take a wheeled tractor to Antarctica for the first time.

The MF 5610, modified by the engineering team at AGCO’s Beauvais tractor plant, will be driven by Manon Ossevoort, better known as Tractor Girl, who has already driven a tractor from her childhood home in the Netherlands to South Africa.

“It was my dream to drive a tractor to the end of the world, and I was inspired by Sir Edmund Hillary’s mission,” Manon explains, “I found that along the way my journey inspired other people to talk about their own dreams, so I set about collecting these dreams with the goal of taking them to the South Pole with me.”

When her original mission – which was undertaken largely with only local support –ended with Manon unable to make the final leg to Antarctica, she remained convinced that she had to finish it. She approached Massey Ferguson via its distributor in Holland, Mechatrac, and was assured of the company’s commitment to help her follow her dreams.

Support for Antarctica2 will be provided by partners including Massey Ferguson, Trelleborg, Castrol, AGCO Finance, AGCO Parts and Fuse Technologies. There are still opportunities for additional partners to join this exciting project, which will reach a global audience.

Richard Markwell, Vice President and Managing Director of Massey Ferguson EAME,who handed over the keys to the MF 5600 to Manon in a special ceremony at Beauvais, said: “I congratulate our Engineering Project Manager Olivier Hembert and his team, who worked in their spare time, along with AGCO Power in Finland, to adapt the tractor for conditions that are probably the toughest in the world.”

“As John F Kennedy said about the mission to the moon in 1962 – ‘We choose to do these things, not because they are easy, but because they are hard.’ This is Massey Ferguson, wanting to take on a challenge and work in the spirit to achieve not only easy things, but challenging things. On behalf of AGCO and the full team of sponsors, I wish Manon and her straightforward, dependable MF 5610 a safe and exciting journey to the South Pole.”

Expedition specialists Arctic Trucks will provide guidance and safety support with the help of two Toyota four- and six-wheel drive pick-up trucks, and has worked closely with Trelleborg and Massey Ferguson to develop tyre technology for the mission.

Gudmundur Gudjonsson, Arctic Trucks Project Manager for Antarctica explains: “Tyres are more efficient than tracks in this kind of expedition, being capable of higher forward speeds and using less fuel. They also provide suspension, which is beneficial to the environment as well as the vehicle and the driver.”

Under Arctic Trucks guidance, MF 5600 tractors have undergone extensive cold weather testing, while the expedition team has received polar training, including guidance from seasoned polar explorers Matty McNair and her daughter Sarah McNair-Landry who will be key team members for Antarctica2.

A technical support specialist and former Massey Ferguson photographic specialist Simon Foster complete the team.

The expedition will call on not only the straightforward and dependable engineering of the MF 5610 to endure temperatures down to minus 40deg centigrade, altitude of 3400m and deep, soft snow, but also AGCO’s impressive parts and technical capability.

Up to 1000kg of parts will be carried on the mission, a twice daily maintenance regime adhered to, and the Agcommand™ telematics system will relay performance information back to a 24 hour support team in Beauvais.

The latest broadcast and social media technology will also be employed in stark contrast to when Sir Edmund Hillary’s arrival at the South Pole was marked by at telegram of thanks to Harry Ferguson. Live streaming and regular updates via a dedicated website will keep the rest of the world in touch with the mission’s progress.When the MF 5610, with its Tractor Girl and her cargo of dreams on board, arrives at the South Pole around 7th December, it will be a testimony to the work of all the partners in the Antarctica2 project and their tireless commitment to its message – #BelieveInIt

AGCO China Wins Two Prestigious Ag Machinery Awards

Mr. Zhu Liang (1st to left), Deputy Chief of China Agricultural Machinery Testing Center, MOA and Mr. Liu Zhenying (2nd to left), President of Farm Machinery Magazine awarded prizes to AGCO China

Mr. Zhu Liang (1st to left), Deputy Chief of China Agricultural Machinery Testing Center, MOA and Mr. Liu Zhenying (2nd to left), President of Farm Machinery Magazine awarded prizes to AGCO China

China’s Annual Ag Machinery Top50 Awards were recently announced in Tianjin, China.  The collaborative  judging process and standards are handled by three different organizations:  China Association of Agricultural Machinery Manufacturers (CAAMM), Chinese Society for Ag Machinery (CSAM) and Farm Machinery Magazine.  Nearly 900 products were entered into the competition represented by 227 companies.  There are four categories of awards for which products could compete:   “Technology Innovation Award”, “Market Leading Award”, “Application Contribution Award” and the newest award titled “China Ag Machinery Top 50 Comprehensive Golden Award” the top prize to honor those that are achieving outstanding performance in all three of the previously mentioned award categories.

AGCO’s well-renowned HHP tractor MF7624 won the top prize “Comprehensive Golden Award”

AGCO’s well-renowned HHP tractor MF7624 won the top prize “Comprehensive Golden Award”

“As China’s agricultural mechanization increasingly deepens, innovation of technology has been significant for ag machinery enterprises to transform growth mode” commented Fred Yang, AGCO Vice President & Managing Director, China.  “Since AGCO entered China in 2009, we have been devoting ourselves into China’s agricultural mechanization construction, and have been committed to offering the most reliable, efficient and sustainable products to Chinese customers. The awards for MF7624 and MF1844N this time are not only recognition from the industry, market and customers, but also a reflection of AGCO’s achievements on tech innovations. In future, we shall continue exerting our innovation spirit on research & development of products and technology, further complete our full range of high tech agricultural solutions so as to better serve China market.”

Congratulations, AGCO China!  Well done.

AGCO’s outstandingly performed small square baler MF1844N received the “Market Leading Award”
AGCO’s outstandingly performed small square baler MF1844N received the “Market Leading Award”

FFA String Bands: Front Porch to Center Stage

To some, it might seem odd that the Future Farmers of America (FFA) would recognize and reward musical talent. After all, the 85-year-old organization’s stated mission is to “prepare future generations for the challenges of feeding a growing population.”

FFA string bands compete.

FFA string bands compete.

Yet the organization’s Career Development Events program does spotlight the musical endeavors of its members, as well as other pursuits. Besides awards for swine and goat production, dairy evaluation and tractor driving, the National FFA Organization honors members who excel at such activities as public speaking and crime prevention.

“Everybody stereotypes ag, thinking it’s just cows and plows. If you look at the industry, there are more jobs in the world not directly producing food but manufacturing it, hauling it or marketing,” says Marty Myers, a high school FFA sponsor. “Ag teaches leadership, not just farming and plowing. It tries to get them ready for real life.”

Real life includes finding a balance, and music has always been a part of many farmers’ recreational time. That’s why the FFA at the national and state level holds competitions to help develop and showcase talent and leadership skills.

In 2014, the National FFA Organization is offering $2.1 million in scholarships. AGCO is part of this effort. During the 2013-2014 FFA scholarship year, AGCO and nearly 50 local Challenger®, Massey Ferguson® and Gleaner® dealers will distribute a total of 100 scholarships in the amount of $1,000 each.

Follow one of FFA’s young bands as they compete for the glory, and check out one of their songs at myFarmLife.com.

The King of Collection

Little known to our dealers and for many of our employees is the fact that our large square baler, the 2170XD and now the 2270XD, is recognized as the “King of Collection” for the baling of corn stover and wheat straw for the fledgling cellulosic ethanol industry. For over 5 years, AGCO has been working with both leading industry and university associates to develop an economical biomass feedstock supply chain. Now our balers are the centerpiece of the supply chain critical to the success of the first 3 major projects for the industry. These three projects are Abengoa’s Hugoton, KS project; Dupont’s Nevada, IA project; and POET/DSM’s project in Emmetsburg, IA. Each one is making ethanol from corn stover. Taken together these projects will require over 1,000,000 dry tons of material or roughly 1.8 million bales of which over 1.5 million will be large squares. With the corn harvest lasting only 6-8 weeks, to say there is intense activity for the baling of corn stover is a huge understatement.

biomass

Whether collecting this material for his or her self or having a professional harvester do it, this is a source of additional income for our farmers. Data has also shown an additional benefit resulting from this undertaking of residue management. With corn yields continually increasing, our farmers are producing rising amounts of corn stover as well. In fact so much residue is available after harvest that leaving it all on the field is not providing the same benefit it has in the past. The evidence is clear that removing some of the stover results in better yields in a corn on corn rotation. Uniformity of seed placement and depth, faster soil warming, less nitrogen fixing and less disease all help increase yields from 5-10%; this with the added benefit of less tilling.

Last year, during the 2013 corn harvest we had over 100 of our 2170’s and 2170XD’s at work making over 1,000,000 bales of corn stover for the ethanol industry. This amounted to over 90% of the large square balers working in this market. AGCO is working through product development to continue to improve our large square baler to support this dynamic new industry and our farmers. Better densities; data acquisition, management and evaluation; all helping to improve the operators of our equipment; and producing the most reliable and efficient large square baler in the market. This makes it easy to understand why our large square baler is considered the “King of Collection”.

If you would like to learn more about AGCO’s Biomass Solutions, please visit: www.bit.ly/AGCOBiomass.

AGCO Bag2Bulk Roadshow Kicks Off in Central Province, Zambia

By Louisa Parker, Manager External Affairs, Africa & Middle East

Central Province Bag2Bulk roadshow - March 2014 018

To support AGCO’s new partnership with USAID on the Feed the Future Partnering for Innovation project in Africa, the first kickoff Bags2Bulk Roadshow event was held in May and attended by grain traders from Central Province in Zambia.  Working with our Zambian distributor GSI Africa and local partners Musika and Ybema Grain Services, we were able to share details of the Bags2Bulk project and educate the traders on the benefits of moving from bagged storage for maize and soya to bulk storage via the GSI technology.  Benefits will not only be gained by the mid-size trader, but pass along to the small farmer as well – in the forms of reduced grain loss and better grain quality for longer storage periods allowing the trader to sell when the timing is optimal.

Traders received short presentations from a number of supporting organisations including two of the largest grain commodity traders in Zambia. The larger traders are keen to see this shift from bag to bulk as it also improves the efficiency of their operations. Ultimately, it means they can buy and sell more maize in a season also. For smallholders, the benefits are threefold 1) improved connections to the market, 2) greater transparency on pricing, 3) being able to recycle their grain bags and use them more than once.

Of course, we learned as much from the traders as they learned from us.  We got a much better understanding of the challenges they have with logistics, commissioning trucks, aggregating the harvested maize from the small holders and trading their harvest in time to hit the trading season all while monitoring the quality of the grain they are trading.  All of these aspects can be improved by moving to bulk storage and adding a portable auger.  Additionally, they’ll enjoy the added bonus of dramatically reducing post-harvest losses which continues to plague Africa today.

Next stop, Mkushi, Zambia.  Central Province Bag2Bulk roadshow - March 2014 013

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