The I Love My Farmers Market Celebration kicked off its summer-long event on June 13. Now in its sixth year, the program, sponsored by the American Farmland Trust (AFT), promotes USDA-listed farmers’ markets across the nation. Customers are encouraged to pledge dollars online and to follow through with a commitment to shop at their favorite farmers markets.
According to the AFT, for every $10 spent on local food, as much as $7.80 is re-spent in the local community, supporting local jobs and businesses. During the 2013 I Love My Farmers Market Celebration, a total of $259,690 was pledged to be spent at farmers’ markets, the majority of which the AFT calculates went directly to farmers.
The celebration, which is part of AFT’s No Farms No Food® campaign, helps emphasize “how important it is to put money directly into [farmers’] pockets, to help keep them on the land and to keep their operations viable.”
For more, including how to vote, visit: http://www.myfarmlife.com/first-gear/i-love-my-farmers-market-good-food-good-cause/