Archive for May, 2013

Australia’s Annual 5 Star Dealers’ Meeting in Port Douglas

AGCO Australia’s Five Star Incentive Program is aimed at the development of dealers both large and small. The program identifies specific areas where dealers can improve their businesses, streamline operations and increase profitability through professionalism and growth.

Successful participants in the program gathered at the picturesque North Queensland resort town of Port Douglas, Australia where representatives from AGCO presented them with results from the 2012 program and plans for 2013. Dealers were also invited to tour the World Heritage listed Great Barrier Reef, as well as attend a formal function.

Opening the Meeting, AGCO  Managing Director and Vice President ANZ Warwick McCormick outlined future possibilities for dealers emphasizing AGCO’s global product strength which now extends to grain storage and handling facilities.

Also in attendance, Gary Collar, APAC Senior Vice president and General Manger, outlined the cooperative approach of the program and strategic initiatives for 2013, while also presenting awards to dealers acknowledging their ongoing participation.

Key features of the 2013 program requirements include the addition of AGCOSHOP as well as a greater emphasis on dealer websites and social media. AGCOSHOP will allow dealers to better service their local parts market and supply parts to not only AGCO brand products, but a wide range of parts and accessories for other brands of tractors and implements.

Congratulations to all participating dealers for their efforts throughout 2012. AGCO looks forward to this continued partnership with dealers which  improves the supply of quality products to customers,  enhances after sales support and will drive business improvement well into 2014.

From Left - Gary Collar, APAC Senior Vice president and General Manger with AGCO Dealer Trent Berryman and AGCO Australia Managing Director with AGCO Dealer Trent Berryman and Vice President Warwick McCormick

From Left –  APAC Senior Vice president and General Manger, Gary Collar, with AGCO Dealer Trent Berryman and AGCO Managing Director and Vice President ANZ, Warwick McCormick.



Fun Facts About the 25,000th Large Square Baler Built in Hesston

Tomorrow, May 16, the 25,000th large square baler will roll off the assembly line at the AGCO facility in Hesston, Kansas USA and be presented to its new owner. Here are a few fun facts about the large square baler to help kick off this historic eventHS_25k_Baler_Banner_v1

• The first large square baler — the Hesston model 4800, produced at the AGCO facility in Hesston, Kan. — was introduced in 1978.
• Nearly 50 individual patents were awarded to the original baler.
• There are at AGCO 15 employees who were involved with developing and building the first large square balers and are still working at the Hesston facility today.
• Together, they have 610 years of experience working at the Hesston facility, with tenures ranging from 36 to 49 years.
• Large square balers built in Hesston have been sold under the following brand names: Hesston, New Idea, Massey Ferguson, Fendt, Challenger, Case IH, New Holland and AGCO.
• They have been used to bale everything from alfalfa and grass hay to wheat straw, miscanthus for biofuel production and even recyclables such as newspaper and aluminum cans.
• Large square balers manufactured in Hesston have proudly been sold and delivered to customers in as many as 39 countries all over the world.
• Hesston by Massey Ferguson Models 2170XD and 2190 create bales that are 4-feet x 3-feet or 4-feet x 4-feet, respectively, and can weigh up to a ton.


REN Machinery – AGCO Dealership Changes Hands in Warragul Australia

REN Machinery, one of the longest serving machinery dealers in Warragul, Australia, has changed hands after 53 years of supporting their local community.

AGCO Managing Director and Vice President ANZ Warwick McCormick, along with staff, thanked the French family, the late Earl French and more recently Gary French, for their long involvement in supporting the various brands AGCO manufactures and distributes throughout Australia.

Taking over the Dealership and inheriting a tradition of service and professionalism from the French family, two local residents, Justin Kay and Brad Kinrade will now represent the Massey Ferguson, Fendt, Valtra and Iseki brands in Warragul and the surrounding districts

AGCO’s decision to appoint and support Justin and Brad in their new venture is an encouraging sign of the transition to a new generation of locally owned and operated dealerships that continue to support their local communities.

Justin and Brad thanked AGCO Australia for the confidence shown in their future plan to develop the local business and for the opportunity to be part of the ever increasing growth and diversity in products required for modern day farming practices.

“The brands that AGCO offer are all of premium quality and offer one of the most extensive product lines available to professional farmers, large and small alike and contractors in the Warragul region. We have confidence in the agricultural industry and look forward to offering these quality brands to existing and new R.E.N Machinery customers,” Justin and Brad said.

REN Machinery will continue operations from their existing Warragul premises.


From left, Gary French retiring AGCO Dealer, Brad Kinrade and Justin Kay new AGCO principal Dealers.

Combine History Brought Back to Life in Stoneleigh, UK

Proud, symbolic and with great dignity, a Massey Harris 780 Combine Harvester is recovered from the town Museum of Horn in Austria back to AGCO’s UK facility at Abbey Park, Stoneleigh to be completely renovated back to its original standard by a volunteer group of Abbey Park employees.

20130423_120048The Combine Harvester restoration project is part of the commemoration of 75 years of the world’s first commercial production of the self-propelled Combine Harvester in 1938. The first self-propelled Combine harvester in Europe was first assembled in Manchester, UK in 1947 before full design and production began at M-H’s Combine factory in Kilmarnock, Scotland in 1948. The M-H 780 was one of the most successful produced there and went on to become one of the first to be fully branded Massey Ferguson.

The actual machine being renovated dates from the year of Massey Ferguson’s founding in 1958 and had a productive working life in Austria before ending up as an “unfinished project” within the Horn Town Museum, 30 years ago. Once completed, the M-H 780 will feature at various events around Europe, commemorating the 75 years.

With major investments and developments in the current  Massey Ferguson Harvesting range that are being recognized for their high quality and reliability, it is timely to record that Massey Ferguson holds a unique position in the Harvesting world that provides a strong mandate for future success as AGCO continues to invest heavily in this critical sector within farm mechanization.