Archive for October, 2011

Silvia Smarrelli

Hi, my name is Silvia Smarrelli and I am the Marketing Communications Officer for AGCO Australia. I’m part of the large marketing team here in Australia that is responsible for promoting the AGCO brands across Australia and New Zealand.

I completed my Bachelor of Communication (Public Relations) at RMIT University in 2008 and have been with AGCO for one year.

I have enjoyed the “learning curve” of understanding how AGCO works, as well as its many products. Working on a array of different communication mediums during my time here – including brochures, press advertising and online – has definitely increased my knowledge of the agricultural industry and I look forward to learning much more!

Red Tractor in Town

London got a taste of the country when a Massey Ferguson tractor laden with fresh produce drove through the streets from New Covent Garden to Trafalgar Square.

The MF 5440 was in town to help celebrate the news that two New Covent Garden Market (NCGM) wholesalers had gained certification under the Red Tractor Assurance Scheme. Then, in the second engagement of the day, it was on to St Martin-in-the-Fields with a trailer-load of food donated by wholesalers for the annual Farmers Club harvest festival service. After the service, food donations were presented to the Connection homeless charity at St Martin-in-the-Fields.

Newly-licensed Red Tractor wholesalers P&I Fruits and E.A. Williams join a list of 11 Red Tractor licensees at NCGM. The scheme offers reassurance for consumers that all produce purchased passes stringent standards in food safety, quality and traceability.

Adds David Sleath, AGCO Director Sales UK and Ireland: “Massey Ferguson is a key part of British farming and has supported the Red Tractor scheme since its inception 11 years ago. We are delighted to offer our tractors to attract consumers’ attention at events all over the country and help explain the huge efforts farmers put into producing food of the highest standards.”

To find out more, please visit the following websites:

New Covent Garden Market:
Red Tractor:


May Norris

Hi, my name is May Norris and I work within the Digital Media Marketing team at AGCO, based in the UK. I joined AGCO just over a month ago after receiving the fantastic news that I had been accepted as an apprentice!

I was born in Wisbech, Cambridgeshire and lived there for 9 years. Then in 2004 we relocated to Cheshire, as my Step-Dad who also works for AGCO changed offices. I am now living in Coventry after moving here in 2006.

While at school I studied hard and achieved many high GCSE results. I then went onto Sixth-form where I studied photography, art and product design. All the courses I completed all had a creative side, which is why I wanted to join the digital media team.

Since joining AGCO I have been involved with many tasks that the digital media team have to oversee each day, this includes, adding news articles onto the Massey Ferguson website and updating contents, adding images and press releases onto Asset Bank and keeping everything organised and running efficiently, and visiting shows and dealers to learn more about the agricultural background.

It’s very exciting for me, as I’m the first apprentice to be part of the digital media team here at AGCO, UK. Each day I arrive at AGCO, I am presented with new challenges which helps me build up knowledge and understanding about how the company works as a team and with others.

I hope, over the next few years while I’m still training, I am a great help and asset to the digital media team here at AGCO.

AGCO with Massey Ferguson and Challenger Dealers Offers New FFA Scholarships

Helping future generations and investing in the future of agriculture have always been a focus of the partnership between AGCO companies and the National FFA Organization during the last 65 years. This year, AGCO is partnering with more than 50 Massey Ferguson and Challenger dealers across North America with a great new scholarship program. More than $100,000 in new local scholarships will be awarded to support FFA members in their efforts to earn post-secondary educations. 

Local Massey Ferguson and Challenger dealers will give out a total of 118 new $1,000 scholarships to members in their communities, and 18 $2,000 scholarships will be awarded by AGCO and AGCO Finance to FFA members from throughout the country. We’re proud to be offering these 136 scholarships.

If you’re an active FFA member, we encourage you to apply. Visit starting Nov. 15 for your chance to be a recipient of one of these scholarships.

Also, if you’re in Indianapolis for the 2011 FFA Convention , make sure to follow @AGCOcorp on Twitter and stop by booth #153 at the Career Show  for more information on the scholarships and careers at AGCO as well as fun activities and a chance to win prizes!

Are you going to the 2011 FFA convention?

World Food Day 2011

The rising world population, climate change and financial crisis – whether you are in developed or in emerging economies, most are familiar with these global issues. These disasters mean a fundamental threat to the lives of 925 million people in the world.

If we look at the UNICEF report, The State of the World’s Children (2007), it shows that in developing countries, nearly one fourth under the age of five are underweight (in absolute figures, 146 million)! Hunger is an issue all around the world.

To enhance the public awareness of these issues, the United Nations Food and Agriculture Organization (FAO) observes World Food Day each year on the 16th of October.

The UN FAO identifies observance objectives as the following:

  • encourage attention to agricultural food production and to stimulate national, bilateral, multilateral and non-governmental efforts to this end
  • encourage economic and technical cooperation among developing countries
  • encourage the participation of rural people, particularly women and the least privileged categories, in decisions and activities influencing their living conditions
  • heighten public awareness of the problem of hunger in the world
  • promote the transfer of technologies to the developing world
  • strengthen international and national solidarity in the struggle against hunger, malnutrition and poverty and draw attention to achievements in food and agricultural development

Ways to get involved are available on the UN FAO website.  There you will find information about current campaigns, initiatives and opportunities to support the fight against hunger.

*Editor’s note: This post was submitted by our Sustainability Project Intern, Lars K.