It will mark Yeo Valley’s first TV ad and sees the four farmers wax lyrical on West Country farming.
With lines such as ‘Yo I’m rolling in my Massey on a summer’s day, Chugging cold milk while I’m bailing hay’ it’s not likely to catch the attention of Simon Cowell but could, the firm hopes, be a hook to draw in a younger audience.” Source: Move over Jay-Z – rapping farmers have the X factor | News | Farmers Guardian
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*Photo via FarmBusiness.cc