“The 2010 World Equestrian Games will be held September 25 – October 10, 2010 in Lexington, Kentucky and are a preparatory competition for the Olympics. The World Equestrian Games are comprised of the world championships for eight equestrian sports – show jumping, dressage, eventing, driving, reining, vaulting, endurance and para-equestrian. The sponsor commitment of the Fendt brand will help the German Riding Association (FN) and the German Olympic Equestrian Committee (DOKR) to face the financial and organizational challenges of the competition.
“Fendt is the leading high-tech brand for tractors and the German equestrian team leads in international competitions – that’s a perfect match,” explained Martin Richenhagen. AGCO’s Fendt brand manufactures tractors and agricultural equipment in three German factories. As the main sponsor, the Fendt brand will finance parts of the equipment of the German equestrian team. Among other things, the Fendt logo will be visible on the German team’s equipment and apparel. The Chef Equipe of the German team, Reinhard Wendt, explained: “We are very pleased to have such an attractive main sponsor as Fendt and we will do our best to successfully represent Germany during the 2010 World Equestrian Games.” ” Source: AGCO’s Fendt Brand Sponsors the German Equestrian Team during the World Equestrian Games in Kentucky | EON: Enhanced Online News
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